Weekly study3 hours
Strategic Business Planning
Improve management processes with business planning.
For organisations to be proactive rather than reactive, strategic business planning is imperative. It provides clarity, direction, and focus for the organisation, improving both management and decision-making processes.
On this four-week course, you’ll discover the key components of strategic business planning to enhance efficiency within an organisation and achieve a sustainable competitive advantage.
Understand how decision-makers use strategic business planning
You’ll delve into the benefits of strategic business planning and how it can lead to an increase in market share, profitability, and business longevity.
This understanding will highlight the importance of decision-makers knowing the key concepts of strategic business planning. You’ll also learn how decision-makers can apply this knowledge to effectively create solutions to consumer, market, environmental, and social problems.
Learn how to set a vision and create a mission statement
To help achieve a competitive advantage, you’ll hone your problem-solving and decision-making abilities within your organisation.
This knowledge will help you in the initial stages of strategic business planning including setting a preliminary vision and developing a mission statement.
Overcome challenges with strategy formulation and implementation
You’ll identify and examine key issues faced by strategic business planners and learn how to face challenges by conceptualising a strategic response.
With this understanding, you’ll explore strategy formulation, implementation, and evaluation to ensure you understand each step of strategic business planning.
Learning from the experts at Sentinel|9, you’ll finish the course with the ability to overcome key business challenges using a sound strategic approach.
Learning on this course
On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
What will you achieve?
By the end of the course, you‘ll be able to...
- Explore the theoretical and practical knowledge of strategic business planning to generate solutions to improve current practice.
- Describe problem-solving and decision-making to achieve a competitive advantage.
- Assess information and demonstrate the capacity to document the outcomes with sound analysis and recommendations.
- Evaluate the key challenges faced by strategic business planners and conceptualise a strategic response to overcome these challenges.
Who is the course for?
This course is designed to help you develop skills and knowledge in strategic business planning.
It will be most beneficial if you’re interested in learning about vision and missions statements, and strategy formulation, implementation, and evaluation.
Who developed the course?
Sentinel|9 is an education content provider. They provide university-level content independently to offer a different pace of learning for individuals and institutions. They have a dynamic content library and Learning Management System (LMS) which is suitable for online, blended and face-to-face delivery.
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