Duration
2 weeksWeekly study
8 hours
Using Case Studies as a Source for Academic Business Reports
Utilise cross-cultural case studies
This short course focuses on two cross-cultural case studies as examples of cross-cultural challenges. We’ll also explore how you can use short texts as the basis for your reports.
During the course, you’ll have the chance to consider which part of the case studies could be used for which section of the report. You will also look at how this material can be summarised and referenced effectively.
What topics will you cover?
- How to read and use case studies in business reports
- How to reference a case study in the text and in the list of references
Learning on this course
On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
What will you achieve?
By the end of the course, you‘ll be able to...
- Recognise how cross-cultural case studies are often presented and how they connect to cross-cultural business theory
- Summarise the main points being made in a case study and expand on the main ideas by linking them to other examples
- Collect and synthesise the main points made in a case study and apply these to an appropriately referenced academic business report
Who is the course for?
This course is for anyone who wants to gain a better understanding of writing and understanding business reports with an academic influence.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
Who will you learn with?
James is module leader for English Business Communication and Report Writing Skills. He is also involved in other English language modules across the university.
Learning on FutureLearn
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- Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
- Stay motivated by using the Progress page to keep track of your step completion and assessment scores
Join a global classroom
- Experience the power of social learning, and get inspired by an international network of learners
- Share ideas with your peers and course educators on every step of the course
- Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others
Map your progress
- As you work through the course, use notifications and the Progress page to guide your learning
- Whenever you’re ready, mark each step as complete, you’re in control
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