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Success and Failure in Entrepreneurship: Discover the Key to Business Success

Investigate why businesses succeed or fail in a range of entrepreneurial contexts.

Success and Failure in Entrepreneurship: Discover the Key to Business Success

  • 2 weeks

  • 5 hours per week

  • Digital certificate when eligible

  • Intermediate level

Find out more about how to join this course

  • Duration

    2 weeks
  • Weekly study

    5 hours
  • 100% online

    How it works
  • Unlimited subscription

    $189.99/yearLearn more

Evaluate the potential success and failure of your own business opportunity

When launching a startup, what does success look like – and how can you foresee failure?

On this entrepreneurship course, you’ll have the opportunity to find out the reasons why entrepreneurs fail and identify the key characteristics of successful entrepreneurs.

You’ll have the chance to learn how to consider business startup innovation and entrepreneurship in different contextual environments by analysing startup success in different entrepreneurial environments, such as the content of a developing country and transition economies.

You’ll also get the opportunity to evaluate the potential success and failure of your own business opportunity developed in the previous course.

How to learn from failure

If you’re looking at how to start a business, you’ll need to know the importance of failure.

You’ll take an in-depth look at entrepreneurial success and failure, explore business failure statistics and get to understand why startups fail and what failure looks like.

Discover the key to new business success

What’s the single biggest reason that startups succeed? The course will examine this question in detail.

You’ll look at what makes an entrepreneur succeed or fail, consider different business environments and economies, look at case studies and explore the business success and failure grid.

You’ll also ask the fundamental question: is the entrepreneur ultimately responsible for a startup’s success or failure?

Syllabus

  • Week 1

    Evaluating the Business Opportunity

    • Entrepreneurial success and failure

      Discuss what we mean by business failure and the factors which contribute to business failure in general, and with regards to your specific business opportunity.

    • Understanding business failure

      In this activity, we explore what we mean by business failure and identify the internal and external causes of failure that can impact upon an innovation or entrepreneurial venture.

    • Business failure statistics

      Assess the statistics on business failure to determine whether they are a true representation of the likelihood of failure among start-ups. You will also reflect on what failure means from an entrepreneur’s point of view.

    • Coming up next

      Review what you have learned in this week and in the short course and look at what's next.

  • Week 2

    Success and Failure in Different Entrepreneurial Environments

    • Business success

      Discuss what we mean by business success and identify some indicators of business success.

    • Differences between entrepreneurial environments

      In this activity, you will explore the potential success and failure of a start-up in a range of entrepreneurial environments.

    • Summary and reflection

      Review what you have learned in this week and in the short course and look at what's next.

When would you like to start?

Start straight away and join a global classroom of learners. If the course hasn’t started yet you’ll see the future date listed below.

  • Available now

Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Identify the various causes of business failure and success
  • Apply knowledge of business failure and success to different innovative and entrepreneurial environments
  • Identify strategies for business success

Who is the course for?

This course is designed for anyone interested in applying entrepreneurship principles to their daily lives.

It will be of particular interest to people in business development, recruitment and business management roles looking to take their career to the next level.

If you want to develop your knowledge further, you may want to take these courses, from the same provider, that share the same overall learning outcomes:

Who developed the course?

Coventry University

Coventry secured 5 QS Stars for Teaching and Online Learning in the QS World University Ranking 2020 and has received No. 1 in the world for Massive Open Online Courses in MoocLab’s World University Ranking 2021.

  • Established

    1992
  • Location

    Coventry

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Ways to learn

Choose the best way to learn for you!

Subscribe & save

$189.99 for one year

Automatically renews

Develop skills to further your career

  • Access to this course
  • Access to 1,000+ courses
  • Learn at your own pace
  • Discuss your learning in comments
  • Tests to boost your learning
  • Digital certificate when you're eligible

Cancel for free anytime

Buy this course

$79/one-off payment

Fulfill your current learning need

  • Access to this course
  • Learn at your own pace
  • Discuss your learning in comments
  • Tests to boost your learning
  • Printed and digital certificate when you’re eligible

Limited access

Free

Sample the course materials

  • Access expires 12 Oct 2022

Find out more about certificates, Unlimited or buying a course (Upgrades)

Sale price available until 14 November 2022 at 23:59 (UTC). T&Cs apply.

Find out more about certificates, Unlimited or buying a course (Upgrades)

Sale price available until 14 November 2022 at 23:59 (UTC). T&Cs apply.

Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps to help you keep track of your learning
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control
  • Complete 90% of course steps and all of the assessments to earn your certificate

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