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Success and Failure in Entrepreneurship

Investigate why businesses succeed or fail in a range of entrepreneurial contexts.

  • Duration

    2 weeks
  • Weekly study

    8 hours

Evaluate the potential success and failure of your own business opportunity

In this course, we discuss the reasons why entrepreneurs fail and identify indicators of success. You will also start to think about innovation and entrepreneurship in different contextual environments by analysing how a start-up can be successful in different entrepreneurial environments, such as the content of a developing country and transition economies.

You will also get the opportunity to evaluate the potential success and failure of your own business opportunity developed in the previous course.

What topics will you cover?

  • Introduction to business failure
  • Internal and external causes of failure
  • Likelihood of failure amongst start-ups
  • Indicators of business success
  • Exploration of different entrepreneurial environments

Learning on this course

On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.

What will you achieve?

By the end of the course, you‘ll be able to...

  • Identify the various causes of business failure and success
  • Identify strategies for business success
  • Apply knowledge of business failure and success to different innovative and entrepreneurial environments

Who is the course for?

This course is designed for Coventry University MBA students.

Please note that the staff described in the ‘Who will you learn with?’ section below may be subject to change.

Who will you learn with?

Cherisse Hoyte is an associate professor of entrepreneurship in Coventry University’s International Centre for Transformational Entrepreneurship. Her area of expertise is entrepreneurial sensemaking.

Who developed the course?

Coventry University

Coventry secured 5 QS Stars for Teaching and Online Learning in the QS World University Ranking 2020 and has received No. 1 in the world for Massive Open Online Courses in MoocLab’s World University Ranking 2021.

  • Established

  • Location


Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps to help you keep track of your learning
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control

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