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Certificate of Achievement
has completed the following course:
Innovation: The Key to Business Success
This online course explored how innovations emerge in business and how ideas become reality.
3 weeks, 4 hours per week
Dan Trowsdale
University of Leeds
Transcript
Learning outcomes
- Reflect on a personal idea for innovation.
- Reflect on the term ‘innovation’, and identify how it is interpreted in business and within a wider context.
- Compare the different types and levels of innovation and identify examples of each.
- Demonstrate understanding of the key concepts, challenges and risks associated with innovation.
- Explore the drivers for and challenges of innovation by investigating the cold chain process at M&S.
- Explore the challenges to innovation, in particular the challenge of a ‘wicked’ problem.
- Reflect on the challenges of a serial inventor and identify sources of motivation behind developing innovative products.
- Develop an innovative idea or solution to the wicked problem using clothing waste as an example.
- Reflect on a chosen ‘greatest innovation’ and identify key attributes which contributed to its adoption.
- Investigate the importance of collaboration in the innovation process.
- Explore how collaboration helps to develop an innovative product – the M&S ‘iconic’ suit.
- Record your understanding of key topics related to innovation through quizzes and tests.
Syllabus
- Types and levels of innovation, and how they play an important part in defining business success.
- Case study of incremental innovation: the development of clothing at M&S from the 1950s to the present day.
- Case studies: radical innovations which provide clear benefits, but have the potential to be disruptive innovations.
- Drivers for innovation and the challenges faced by using innovation to sustain or move a business forward.
- Case study: the challenges M&S faced in the cold chain process and the drivers for moving from frozen to chilled food.
- The wicked problem of food waste: an international challenge.
- The importance of open innovation.
- Case study: the role of collaboration and engagement in the successful implementation of the ‘iconic’ M&S suit.
- People as inspiration: achieving success by engaging with those who will adopt the innovation.
In association with
Issued on 29th January 2017
The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.
This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.