Help tackle climate change with this guide to carbon footprint measurement, offsetting, and reduction strategies for your company.
4,734 enrolled on this course
Duration
6 weeksWeekly study
3 hours100% online
How it works
How to Measure, Reduce, and Offset your Company’s Carbon Footprint
Explore the different carbon footprint modelling tools
No matter how many green practices you have in place, companies still produce at least some carbon in their operations.
On this six-week course, you’ll be guided through the terminology, measurement techniques, and reduction strategies for your company’s carbon footprint.
You’ll start by examining different carbon footprint modelling tools before a step-by-step guide will help you model your own Scope 1, Scope 2, and Scope 3 carbon footprint.
Learn how to reduce and offset your carbon footprint
You’ll explore common strategies for reducing your carbon footprint before examining how and where your company can offset its carbon footprint.
This course will help you navigate the confusing carbon offset landscape to help you find the scheme that works best for you and your business.
With strategies in place, you’ll learn how to track your reductions and create dashboards to report on your progress, improving your brand reputation and showing your customers you’re committed to your green initiatives.
Discover other pledges and environmental sustainability initiatives with the experts at MSQ
Guided by the Chief Sustainability Officer at MSQ, you’ll finish the course with the knowledge and confidence to implement carbon reduction and offsetting strategies and help influence others to do the same.
If you upgrade on this course, we will offset 1 tonne of carbon, as well as plant 5 trees supported by Ecologi. These trees will be sequestering carbon well into the 2050s – helping you leave a carbon offsetting legacy long after you’ve finished with us! See our progress so far. |
Syllabus
Week 1
Understanding the key terminology around climate change
Introduction
An introduction to the course and your lead educator.
Why take action?
Some key statistics on climate change, highlighting why we need to take action, as well as an overview of some of the commercial benefits of modelling, offsetting and reducing your company's carbon footprint.
Understanding greenhouse gases (GHGs) and key terminology
An overview of the main GHGs and some of the key terms that you'll need to understand.
What are "net" emissions?
Understanding the different terms used to describe your "net" carbon emissions.
End of week quiz
A simple quiz to test your knowledge on the key terms.
Week 2
Modelling your scope 1 and scope 2 emissions
An introduction to modelling
An overview of different modelling tools on the market and why we are using the spreadsheet-based model for this course.
Modelling your emissions - getting started
Understanding how to pick your "base" year, introducing the modelling tool and entering the general settings.
Modelling your scope 1 emissions
This section will take you through how to model your Scope 1 emissions.
Modelling your scope 2 emissions
This section will take you through how to model your scope 2 emissions.
End of week quiz
A simple quiz to test some of the concepts learnt this week.
Week 3
Modelling your scope 3 emissions
Modelling your scope 3 emissions
This section will take you through how to model your scope 3 emissions.
Viewing your base carbon footprint
How to use the spreadsheet to see your scope 1, 2 and 3 footprint for the year.
End of week quiz
Simple quiz on what you have learnt about Scope 3 modelling.
Week 4
Offsetting and reducing your emissions
An introduction to carbon offsetting
An overview of carbon offsetting and why it's important in the race to a Net Zero position.
Where to offset
Some suggestions on where to get started with your official offsetting.
Setting a reduction target
How to set realistic emission reduction targets and the difference between absolute and intensity based targets.
Simple reduction strategies
This section discusses various ways to reduce your Scope 1, 2 and 3 emissions.
End of week quiz
A simple quiz to test your knowledge on this week's concepts.
Week 5
Monitoring and reporting on your offsetting and reductions
Tracking your current footprint
This section will guide you through modelling your carbon footprint beyond your base year, including how to move away from the "spend-based" approach for measuring your scope 3 emissions from suppliers.
Using the carbon footprint tracker
Introducing the simple carbon footprint tracker tool that you can use to monitor your carbon footprint over time.
Modelling with multiple offices and multiple countries (advanced)
For companies with multiple offices (possibly even in different countries) we'll look at how you can use the tools from this course to track your emissions in these more complex scenarios.
Creating a company dashboard
We'll look at some simple techniques for creating dashboards that you can use to present your emissions, reduction progress and offsetting activities.
Creating dashboards for a customer
We'll look at some simple techniques for creating dashboards that you can use to present customer specific emissions, reduction progress and offsetting activities.
End of week quiz
A simple quiz to test your knowledge of some of the key concepts from this week.
Week 6
Going beyond and influencing – other initiatives
Reduction pledges
Some formal targets and key pledges that your company could consider making.
Other pledges and commitments
Some other formal pledges and 3rd party environmental rating companies that you could consider to go further on your journey.
Staff schemes
A number of initiatives that you could consider rolling out to help your staff reduce and offset their personal carbon footprint.
Wrap-up and next steps
Some final thoughts on the best next steps for you to take having completed the course.
When would you like to start?
Start straight away and join a global classroom of learners. If the course hasn’t started yet you’ll see the future date listed below.
Available now
Learning on this course
On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
What will you achieve?
By the end of the course, you‘ll be able to...
- Describe key terminology used when discussing carbon footprints.
- Compare different options for official carbon offsetting.
- Explore how to model your Scope 1, Scope 2 and Scope 3 carbon footprint.
- Engage with how to set a carbon reduction strategy.
- Assess how to track and report on progress.
- Explore further initiatives to help influence others.
Who is the course for?
This course is designed for anyone interested in how companies can help to tackle climate change.
It will be particularly useful to SMEs who are looking to reduce their carbon footprint and to introduce a carbon offsetting scheme to their company.
Who will you learn with?
James is the Chief Sustainability Officer of MSQ, a global digital marketing group, and the Co-Chair of the BIMA Sustainability Council.
Who developed the course?
MSQ
In 2020 MSQ became one of the first international marketing groups to become carbon negative, and recently pledged to halve their carbon footprint by 2024, with Science Based Targets set to take them even further by 2030. A key goal of their sustainability initiative is to support as many businesses as possible in how to achieve similar targets. MSQ is a leading tech and data-led marketing group, helping brands earn emotional capital to attract, convert, retain and grow valuable customers.
BIMA
BIMA is the voice of digital and tech. We represent a community of businesses, charities and academia across the UK. We drive innovation through knowledge sharing, showcasing best practice and developing talent. And we give our members the chance to have their voices heard and to make a difference.
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Choose the best way to learn for you! | $79/one-off payment | $244.99 for a whole year Automatically renews | Free |
Fulfill your current learning need | Develop skills to further your career | Sample the course materials | |
Access to this course | tick | tick | Access expires 1 Mar 2025 |
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Learn at your own pace | tick | tick | cross |
Discuss your learning in comments | tick | tick | tick |
Certificate when you're eligible | Printed and digital | Digital only | cross |
Cancel for free anytime |
Ways to learn
Choose the best way to learn for you!
Subscribe & save
$244.99 for a whole year
Automatically renews
Develop skills to further your career
- Access to this course
- Access to 1,000+ courses
- Learn at your own pace
- Discuss your learning in comments
- Digital certificate when you're eligible
Cancel for free anytime
Buy this course
$79/one-off payment
Fulfill your current learning need
- Access to this course
- Learn at your own pace
- Discuss your learning in comments
- Printed and digital certificate when you’re eligible
Limited access
Free
Sample the course materials
- Access expires 1 Mar 2025
Find out more about certificates, Unlimited or buying a course (Upgrades) Sale price available until 3 March 2025 at 23:59 (UTC). T&Cs apply. |
Find out more about certificates, Unlimited or buying a course (Upgrades)
Sale price available until 3 March 2025 at 23:59 (UTC). T&Cs apply.
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