Explore the impact of time, risk and resource commitment on strategy
Do you know what strategy really is? On this introductory course, you will have the opportunity to demystify the theory and practice of strategy.
You will understand what organisations are and define key concepts in organisational performance and the setting of standards. Reflect on the impact of strategic decision-making and identify the influence of stakeholders in the overall process.
What topics will you cover?
- Introduction to strategy and the organisation
- Organisational purpose and stakeholders
- Competitive failure and success
- Assessing failure and success
When would you like to start?
Most FutureLearn courses run multiple times. Every run of a course has a set start date but you can join it and work through it after it starts. Find out more
What will you achieve?
By the end of the course, you‘ll be able to...
- Reflect on strategic decisions as a process
- Identify the interests and influence of stakeholders
- Model and design measures of organisational performance
- Assess the difference between strategic and non-strategic decisions
Who is the course for?
This course is for anyone interested in the nature and practice of long-term strategic decision-making.
Please note that the individuals listed below in the “Who will you learn with” section may be subject to change.
Join this course
Join free and you will get:
Upgrade this course and you will get:
for one year
Buy Unlimited and you will get:
What's different about this course?
Since 2017 you have been able to take a degree on FutureLearn. This free course is a bit like a starter course for a degree — it should give you a flavour of the degree subject but can also be your first step towards a degree qualification.
If you enjoy this course you can apply to join the program it’s part of to start working towards a degree on FutureLearn.
Don’t worry, you can still take the course without doing a full degree!