Social Media in Healthcare: Opportunities and Challenges

Understand how social media is used in healthcare, to improve communication and information sharing, with this free online course.

Social Media in Healthcare: Opportunities and Challenges

  • Duration 5 weeks
  • Weekly study 2 hours

Understand how social media is used in healthcare to improve communication.

Social media has emerged as a new channel for both seeking information, and for creating and exchanging user-generated content among peers.

But as the amount of information being uploaded to social networks such as Facebook, Whatsapp or YouTube continues to grow, it is becoming increasingly difficult to discern reliable health information from misleading content.

This course for anyone who is looking into the opportunities and challenges of using social media in healthcare, including as a mass communication tool during infectious disease epidemics.

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Skip to 0 minutes and 25 secondsWelcome to Taipei Medical University, Graduate Institute of Biomedical Informatics, Taiwan. I am Dr. Shabbir Syed Abdul, glad to offer online course on the role of social media in health care and research.

Skip to 0 minutes and 51 secondsWith the advancement in the mobile and communication technologies, we are changing the way we are interacting with the information. Now, we can reach millions of our followers in a matter of a few seconds. Immense amount of data is being uploaded every second. The content can be good or bad. It could be useful or it could be harmful. In this course, we focus on health-related information, opportunities, and challenges to empower care providers, patients, and general public. We cover a broad range of topics like Google trends, Health Map, patientslikeme, Mobile Apps, social generated big data, research challenges and opportunities, health communication crisis, gamification, and so on.

Skip to 2 minutes and 2 secondsWe are open, and we share. Please join us.

What topics will you cover?

  • Introduction to social media and networking
  • Social media generated big data
  • Gamification and social media for health behavior change
  • Social media and health communication crisis
  • Use of social media by hospitals and health authorities
  • What can patients do for themselves via social media?

When would you like to start?

  • Date to be announced

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What will you achieve?

By the end of the course, you'll be able to...

  • Describe what social media is in the context of healthcare.
  • Interpret what is good or bad through social media.
  • Reflect on the patient's role in modern healthcare ecosystems.

Who is the course for?

This course provides practical guidance to healthcare providers, patients and researchers. It is suitable for anyone who is interested in public health, and using information technology for improving health quality and patients’ safety.

What software or tools do you need?

The course is taught in English but we also offer Traditional Chinese subtitles on the videos.

Who will you learn with?

Shabbir Syed-Abdul

Shabbir Syed-Abdul

Dr.Shabbir Syed-Abdul,is an associate professor of Health informatics at Graduate Institute of Biomedical Informatics, College of Medical Science and Technology, Taipei Medical University, Taiwan.

Elia Gabarron

Elia Gabarron

I am psychologist, researcher at the Norwegian Center for eHealth Reseach, in Tromsø, Norway; and also professor at the Open University of Catalonia, in Spain.

Luis Fernandez-Luque PhD

Luis Fernandez-Luque PhD

Luis Fernandez-Luque has been involved in eHealth research and development for over 10 years. He is researcher at & co-funder of Salumedia.

e-Patient Dave deBronkart

e-Patient Dave deBronkart

Dave deBronkart, better known as "e-Patient Dave," is the world’s best-known advocate for patient engagement. International keynote speaker about patient-clinician partnership.

Who developed the course?

Taipei Medical University

Taipei Medical University (TMU) has been a leader in Taiwan’s healthcare system for over half a century due to its research, teaching excellence, internationalization and outstanding medical service.

Get a taste of this course

Find out what this course is like by previewing some of the course steps before you join: