• Nankai University logo

Tourism Policy and Planning

Gain an introduction to tourism policy and planning in the global tourism industry and discover the sustainable tourism process.

1,799 enrolled on this course

Tourism Policy and Planning
  • Duration5 weeks
  • Weekly study4 hours
  • LearnFree
  • Extra BenefitsFrom $69Find out more

Learn how to plan, assess and implement sustainable tourism

The global tourism industry is booming, but what does this mean for tourist destinations?

On this course, you’ll explore the economic development of tourist destinations in the context of tourism destination development.

You’ll learn about tourism policy, resource and market demand, and discover the role they play in the development of destinations around the world.

You’ll also discover sustainable tourism planning and implementation, as well as tourism products, events and experiences so that you can gain a deeper understanding of the tourism destination development process.

Download video: standard or HD

Skip to 0 minutes and 6 seconds Airport train station shops tourism scenic spot even a square the surged tourists everywhere in the world indicates we are in an era of the prosperity of global tourism What has made these destinations world-famous and built a firm bridge between destinations and tourists Is it the instigation of a tourism policy

Skip to 0 minutes and 38 seconds or the effective utilization of unique tourism resources

Skip to 0 minutes and 47 seconds or the blooming tourism market demand

Skip to 0 minutes and 53 seconds or a sustainable tourism planning and implementation

Skip to 1 minute and 1 second All these questions are answered in our course Tourism Policy and Planning answered in our course Tourism Policy and Planning This course will help you to understand the whole process of tourism destination development which includes tourism resource analysis tourism demand analysis tourism products events and experiences development tourism spatial planning plan assessment and evaluation All these contents will be presented by four world-renowned experts in tourism planning and me

Skip to 1 minute and 53 seconds Welcome to our course

What topics will you cover?

  • Week 1: Tourism policy, principle and scale
  • Week 2: Overview of tourism planning
  • Week 3: Tourism formulation and implementation
  • Week 4: Tourism impacts and management
  • Week 5: Special issues and case study

When would you like to start?

Start straight away and learn at your own pace. If the course hasn’t started yet you’ll see the future date listed below.

  • Available now

What will you achieve?

By the end of the course, you‘ll be able to...

  • Understand how the tourism policy and principles impact tourism development in different scales
  • Discuss the historical development of tourism planning in the world and in China, and the trends of tourism development
  • Apply the principles of tourism formulation and implement to the practices of tourism planning
  • Assess the tourism sustainable development referring to the tourism impacts
  • Apply the theory of tourism planning into special tourism cases and issues

Who is the course for?

This course is designed for anyone interested in tourism development, specifically tourism policy and planning.

Who will you learn with?

Kun Zhang is currently a lecturer at the School of Tourism and Service Management, Nankai University. She got her PHD degree from the Kassel University in Germany.

Visiting Professor at College of Tourism and Service Management, Nankai University

Who developed the course?

Nankai University

The college of Tourism and Service Management occupies its own building with a hotel nearby. It has about 500 undergraduate and 185 postgraduate students with 38 academic staff and 38 support staff.

Learner reviews

Join this course

Start this course for free, upgrade for extra benefits, or buy Unlimited to access this course and hundreds of other short courses for a year.


Join free and you will get:

  • Access to this course for 7 weeks


Upgrade this course and you will get:

  • Access to this course for as long as it’s on FutureLearn
  • A print and digital Certificate of Achievement once you’re eligible

Unlimited (New!)
$279.99 for one year

Buy Unlimited and you will get:

  • Access to this course, and hundreds of other FutureLearn short courses and tests for a year
  • A printable digital Certificate of Achievement on all short courses once you’re eligible
  • The freedom to keep access to any course you've achieved a digital Certificate of Achievement on, for as long as the course exists on FutureLearn
  • The flexibility to complete your choice of short courses in your own time within the year
Find out more about upgrades or Unlimited.