Gain an introduction to tourism policy and planning in the global tourism industry and discover the sustainable tourism process.

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Tourism Policy and Planning
  • Duration5 weeks
  • Weekly study4 hours
  • 100% onlineTry this course for free
  • Included in an ExpertTrackCourse 2 of 4
  • Get full ExpertTrack access$39/month

Learn how to plan, assess and implement sustainable tourism

The global tourism industry is booming, but what does this mean for tourist destinations?

On this course, you’ll explore the economic development of tourist destinations in the context of tourism destination development.

You’ll learn about tourism policy, resource and market demand, and discover the role they play in the development of destinations around the world.

You’ll also discover sustainable tourism planning and implementation, as well as tourism products, events and experiences so that you can gain a deeper understanding of the tourism destination development process.

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Skip to 0 minutes and 6 seconds Airport train station shops tourism scenic spot even a square the surged tourists everywhere in the world indicates we are in an era of the prosperity of global tourism What has made these destinations world-famous and built a firm bridge between destinations and tourists Is it the instigation of a tourism policy

Skip to 0 minutes and 38 seconds or the effective utilization of unique tourism resources

Skip to 0 minutes and 47 seconds or the blooming tourism market demand

Skip to 0 minutes and 53 seconds or a sustainable tourism planning and implementation

Skip to 1 minute and 1 second All these questions are answered in our course Tourism Policy and Planning answered in our course Tourism Policy and Planning This course will help you to understand the whole process of tourism destination development which includes tourism resource analysis tourism demand analysis tourism products events and experiences development tourism spatial planning plan assessment and evaluation All these contents will be presented by four world-renowned experts in tourism planning and me

Skip to 1 minute and 53 seconds Welcome to our course

What topics will you cover?

  • Week 1: Tourism policy, principle and scale
  • Week 2: Overview of tourism planning
  • Week 3: Tourism formulation and implementation
  • Week 4: Tourism impacts and management
  • Week 5: Special issues and case study

What will you achieve?

By the end of the course, you‘ll be able to...

  • Understand how the tourism policy and principles impact tourism development in different scales
  • Discuss the historical development of tourism planning in the world and in China, and the trends of tourism development
  • Apply the principles of tourism formulation and implement to the practices of tourism planning
  • Assess the tourism sustainable development referring to the tourism impacts
  • Apply the theory of tourism planning into special tourism cases and issues

Who is the course for?

This course is designed for anyone interested in tourism development, specifically tourism policy and planning.

Who will you learn with?

Kun Zhang is currently a lecturer at the School of Tourism and Service Management, Nankai University. She got her PHD degree from the Kassel University in Germany.

Visiting Professor at College of Tourism and Service Management, Nankai University

Who developed the course?

Nankai University

The college of Tourism and Service Management occupies its own building with a hotel nearby. It has about 500 undergraduate and 185 postgraduate students with 38 academic staff and 38 support staff.

  • Established1919
  • LocationTianjin, China
  • World rankingTop 210Source: ShanghaiRanking Academic Ranking of World Universities 2021

About this ExpertTrack

Explore the roles of culture, globalisation and China’s rise in global tourism, and discover the impact on tourism management.

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