Online ExpertTrack in Business & Management

Data Analytics for Business

Build your business analytics skills and learn to manage, wrangle, and analyse data with Excel and SQLite.

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Endorsed by

Coventry UniversityCoventry University

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Build your data analytics skills and Excel knowledge to boost your career

Do you want to build in-demand analytics and decision making skills? Learn how to transform business data into robust decisions with this data analytics ExpertTrack. Discover how Excel and SQLite can become problem-solving tools and decision aids at every stage of your career, and develop some of the world’s most in-demand skills.

Businesses have access to huge volumes of data, but the skills to turn information into action are just catching up. As a result, there is a huge demand for data analytics skills, offering career opportunities across a range of industries and specialisms.

Build your confidence in business analytics

As early as 2012, IBM stated that ‘90% of the world’s data has been created in the last two years’ and the creation of data has grown exponentially. In the last five years, job postings asking for data visualisation have grown by 540% and demands for Tableau skills by 1,165%.

Growing your confidence in business analytics can unlock rewarding career opportunities and ensure that you continue to progress through to decision-making roles.

Use Excel and SQLite to improve your decision-making

In order to parse and interpret data, you need the right tools and techniques. Excel is one of the most widely-used programmes in the world, with over 750 million users worldwide, but many don’t understand its full potential.

Learn to manipulate data using Excel and SQLite and use it to confirm suspicions, prove or disprove hypotheses, and support decisions at every level of your business.

Find solutions to business problems in your existing data

Many organisations speak about creating a data-driven culture – this starts with your own approach to problem solving.

A strong understanding of data analytics can help you identify and properly outline problems, pin-point where they occur, and test solutions.

Content for this ExpertTrack has been adapted from the Data Analytics for Business with Tableau Training Microcredential - if you want to find out more, take a look at this Microcredential which offers smaller cohorts with tutor interactions and academic credit.

Industry statistics

  • Median base salary£45,000
  • UK job openings/month 1,724

Key skills you will learn

  • Data analysis
  • Business analytics
  • Excel
  • SQL
  • Decision making
  • Problem solving
  • Communication
  • Data interpretation
  • Data management
  • Statistics
  • Maths

Learning outcomes

By the end of the ExpertTrack, you’ll be able to...

  • Identify the benefits of data analysis
  • Articulate data analytics fundamentals including basics of statistics
  • Apply fundamental data analytics techniques, using spreadsheet and database tools, to prepare, interpret and communicate insights about datasets

Experience required

No prior experience is needed to join this ExpertTrack. Some experience working with data, statistics, and using spreadsheets would be beneficial, but is not required.

During the ExpertTrack we’ll be using DB Browser for SQLite and Excel. If you don’t have Excel, you might find this online version useful.

We recommend you use a computer to access this the courses in this ExpertTrack.

Getting started

This ExpertTrack will support professionals who require data analytics skills in the workplace and is suitable for:

  • An early-stage or aspiring data or business analyst looking to boost their qualitative and quantitative data analysis skills.
  • A business professional looking to step into a new role that requires data analytics skills.
  • A business or arts graduate looking to start their first professional role by adding required quantitative skills such as data analysis.

ExpertTrack course overview

  • Course 1

    Gain an introduction to basic data analysis functions and statistical models to deliver insights for your business.

    1 test

    4 weeks

    4 hours per week

    • Week 1

      Introduction to the course and data analytics
      • Introduction to the course
      • Introduction to data analytics
      • Weekly Wrap-up
    • Week 2

      Processes and tools for data-driven decision-making
      • Introduction
      • Data-driven decision-making
      • Data analytics projects
      • Weekly Wrap-up
    • Week 3

      Introduction to fundamental statistics
      • Introduction
      • Fundamental statistics 1
      • Weekly Wrap-up
    • Week 4

      Application of fundamental statistical techniques
      • Introduction
      • Fundamental statistics 2
      • Spreadsheets for statistics
      • Course Wrap-up
  • Course 2

    Grow your understanding of business analytics by building your first database.

    1 test

    4 weeks

    4 hours per week

    • Week 1

      Introduction to course and exploratory data analysis
      • Introduction to the course
      • Data wrangling
      • Weekly Wrap-up
    • Week 2

      Introduction to exploratory visualisations
      • Introduction
      • Exploratory visualisations
      • Weekly Wrap-up
    • Week 3

      Introduction to databases
      • Introduction
      • Designing databases
      • Weekly Wrap-up
    • Week 4

      Introduction to SQL
      • Introduction
      • Using SQL
      • Course Wrap-up
  • Course 3

    Move beyond basic data analytics to manipulate your data using SQL and consider causal relationships.

    1 test

    4 weeks

    4 hours per week

    • Week 1

      An introduction to the course and using SQL
      • Introduction to the course
      • Retrieving information
      • Weekly Wrap-up
    • Week 2

      More advanced SQL skills
      • Introduction
      • Manipulating data with SQL
      • Working with multiple tables
      • Weekly Wrap-up
    • Week 3

      Diagnostic analytics and relationships in data
      • Introduction
      • Diagnostic analytics
      • Relationships in data
      • Weekly Wrap-up
    • Week 4

      Communicating findings of data analysis
      • Introduction
      • Documenting your analysis
      • Course Wrap-up

Prove you're job ready

Highlight the new, job-relevant skills you’ve gained and supplement existing qualifications with a hard-earned, industry-specific digital certificate – plus one for every course within your ExpertTrack.

  • Learn the latest in your chosen industry or subject.
  • Complete each course and pass assessments.
  • Receive certificates validated by the educating organisation.
  • Create a shareable certificate link for your CV and LinkedIn.
  • Impress employers with learning outcomes you can add to your CV.
  • Make your career dreams a reality.

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How ExpertTracks work

Join an ExpertTrack to master new skills in your chosen specialist area. Work through a series of topic-focused courses at your own pace, and pass the final assessment to earn a digital certificate award which proves your expertise.

Join a free 7-day trial

Decide if the ExpertTrack is right for you with free access to the full suite of courses and assessments for a week.

Keep learning for $39/month

Pay a monthly subscription fee of $39 for as long as it takes you to complete the ExpertTrack. You can learn at your own pace and cancel at any time.

Earn digital certificates

Receive a certificate for every completed course and pass the final assessment to earn a digital certificate that you can share with your professional network.

Become an expert

Use your specialist training to progress further in your career or build expertise in areas you’re passionate about.

World-class learning with FutureLearn

FutureLearn is jointly owned by The Open University and The SEEK Group and has been providing online courses for learners around the world over the last eight years.

This ExpertTrack is in collaboration with Tableau

Learn how Tableau, a leading business intelligence tool helps people see and understand their data to drive business success.

This ExpertTrack is endorsed by Coventry University

This ExpertTrack is endorsed by Coventry University and delivered by FutureLearn as a quality professional development programme.

Meet your instructor

As a certified Data Analyst and holder of a Chartered Global Management Accountant designation I provide a unique set of skills in the fields of data, analytics, finance, and accounting.

Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps, but you can complete them as quickly or slowly as you like
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control
  • Complete 90% of course steps and all of the assessments to earn your certificate

Want to know more about learning on FutureLearn? Using FutureLearn

What are our learners saying?

Add a new skill or forge a new path

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They bring the classroom right to you

"FutureLearn courses are always interesting and informative. They bring the classroom right to you and send you on a journey to explore new ideas and offer interesting topics."

Start learning today - free 7-day trial

After your free trial you can:

  • Pay $39 per month to keep learning online
  • Have complete control over your subscription; you can cancel any time
  • Work at your own pace and set your own deadlines at every stage
  • Only pay while you’re learning; the subscription will cancel automatically when you finish
  • Complete online assessments to test your knowledge and prove your skills
  • Earn digital course certificates and a final award that you can share online, with potential employers, and your professional network
  • Keep access to the content of courses you complete even after your subscription ends
Start your free 7-day trial

$39/month after trial


ExpertTracks are a series of online courses designed to help you master new skills in specialist areas. You pay a monthly subscription fee which includes access to all courses within the ExpertTrack, as well as assessments and the final digital certificate.

Each ExpertTrack comes with a 7-day free trial period. You may cancel your subscription at any time and your subscription will automatically cancel when you finish the courses and assessments in your chosen ExpertTrack.

Yes. All of our ExpertTracks come with a 7-day free trial. You may claim one free trial period per ExpertTrack.

You have seven days before you will be charged your first monthly subscription fee. When you join an ExpertTrack you automatically receive a 7-day free trial period. You can cancel at any time during the trial period and no payment will be taken from your account.

Please see our full refund policy here.

No, all of our ExpertTracks consist of fully online courses. This means you can take an ExpertTrack from anywhere in the world.

No. ExpertTracks are designed for you to master new skills in a specialist area. You will earn a digital certificate that proves your learning, but it does not carry accreditation.

If you’re looking for certified or accredited courses, many of our microcredentials offer university credit or professional certification.

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