PIPA in Action

The Personal Information Protection Act (PIPA) is South Korea’s central law, actively balancing AI innovation with strong human rights protection. PIPA establishes five core rules—including data minimization, transparency, and accountability—that govern the ethical handling of all personal and sensitive data. In practice, PIPA mandates strict safeguards like requiring parental consent for children’s data and ensuring citizens maintain the right to access, correct, or delete their information. Furthermore, it requires organizations to secure data and use anonymization techniques to protect privacy while still supporting AI development.

What you will learn in this video:

• How PIPA balances AI innovation with human rights through five core principles
• Key protections: parental consent, data access rights, and anonymization
• What organizations must do to secure data and maintain accountability