How to change behaviour: An introduction

In this section you will hear from National Health Service (NHS) England behavioural change scientists.

They will explain to you some of the techniques used to change behaviour in the NHS in a series of 3 short lectures. First we will start with Claudia.

Claudia Trainer Senior Behaviour Science Manager NHS England

• Lecture: What is behavioural science and how can it be useful?

Her lecture will be followed by Szymon Urbanski

Szymon Urbanski Behavioural Science Analyst NHS England

• Lecture: The behavioural diagnosis: Applying COM-B

… and finally we will hear from Helen Moore

Helen Moore Senior Behaviour Science Manager NHS England

• Lecture: Designing interventions to address behavioural barriers

World Resources Institute (WRI) research has shown that “applying a behavioural science in bold new ways can have significant wins in combating the climate crisis”.

——– World Resources Institute: Is Behavioral Science the Secret Ingredient for Effective Climate Action?