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Measuring happiness with Twitter and Facebook

Can we measure happiness on a global scale by analysing the messages which people post to services such as Twitter and Facebook?

Can we measure happiness on a global scale by analysing the messages which people post to services such as Twitter and Facebook?

Watch this video to hear how Facebook data provides evidence that rain affects our emotions, and how online data suggests that these emotions might spread from person to person.

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Big Data: Measuring And Predicting Human Behaviour

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