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Welcome to Health Communications and Behavior Change

In this lecture, Humayra Binte Anwar introduces the lecture on Health Communications and Behavior Change. (Step 4.3)
HUMAYRA BINTE ANWAR: Hello, everyone. I’m Dr. Humayra Binte Anwar. I’m working as a research associate at the James P. Grant School of Public Health, BRAC University, Bangladesh. Let me welcome you to the module of health communication and behavior change, lecture 1. In this lecture, together we will be exploring the importance of health communication in behavior change interventions, key frameworks, and principle to guide the communication efforts, and some examples of successful and not-so-successful communication strategies from polio eradication campaigns of different countries of the world.

Humayra Binte Anwar, BDS, MPH, PhD James P. Grant School of Public Health, BRAC University, Bangladesh

In this section, Dr. Binte Anwar introduces the importance of health communication campaigns in the polio eradication effort.

Can you think of an example of a health communication campaign you have come across? Where did you see/hear it? What did you think of it?

We invite you to take a moment to post your thoughts in the discussion.

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