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Media Perception of Minority Groups

Muniba Saleem explains how media impacts intergroup relations, with an emphasis on majorities and racial and ethnic minorities.

How the media depicts minority groups

In this step, Muniba Saleem highlights the impact of media on intergroup relations. In her roles as Associate Professor, Department of Communication, University of California Santa Barbara & Faculty Associate, Research Center for Group Dynamics, Institute for Social Research, Dr. Saleem uses content analysis to analyze how media depictions of racial, ethnic, and religious minorities affect both the perspectives of majorities and said minorities.

Discussion: How does the media affect your perception of people belonging to different racial or cultural groups? How does the media change your perception of yourself?

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