Skip main navigation

Hurry, only 2 days left to get one year of Unlimited learning for £249.99 £174.99. New subscribers only. T&Cs apply

Find out more

What is goodwill?

Watch this video to learn about goodwill, an intangible asset that arises at the time of business acquisition.

Watch the video and then summarise what you have learned.

Goodwill is an intangible asset that arises at the time of business acquisition when the price paid for the business exceeds the fair value of the net identifiable assets.

This article is from the free online

Financial Accounting for Business Management

Created by
FutureLearn - Learning For Life

Reach your personal and professional goals

Unlock access to hundreds of expert online courses and degrees from top universities and educators to gain accredited qualifications and professional CV-building certificates.

Join over 18 million learners to launch, switch or build upon your career, all at your own pace, across a wide range of topic areas.

Start Learning now