Skip main navigation

Get 30% off one whole year of Unlimited learning. Subscribe for just £249.99 £174.99. T&Cs apply

The Generation of Ideas

Great games rarely start with a perfect plan. They start with curiosity… and a willingness to play with ideas.

This video introduces how game designers generate and develop ideas. It explains that brainstorming is not just about random thinking, but a practical method for exploring possibilities, asking “what if” questions, and expanding small ideas into richer concepts.

The video also highlights the importance of organizing and testing ideas through sketches, sticky notes, flowcharts, and simple prototypes. It introduces tools such as Starbursting, the 5 Whys, and SWOT analysis to help designers evaluate ideas and choose the most workable direction. The main message is that great games often begin with curiosity, experimentation, and continuous refinement.

This article is from the free online

Game Design for Beginners: Create Your First Game

Created by
FutureLearn - Learning For Life