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What affects finding and applying knowledge from the outside world?

Dr Mat Hughes introduces the concept of absorptive capacity and consider factors which affect the ability of an organisation to implement innovation.

Dr Mat Hughes introduces the concept of absorptive capacity and considers factors which affect the ability of an organisation to implement innovation.

Reflection

Watch the video and consider:

What does absorptive capacity mean for your own organisation (or one you’re interested in)?

In what ways do you learn?

In what ways does it help or hinder your activities?

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Harnessing Open Innovation in Business

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