Who is the pub consumer?
In this video I’ll introduce what we know about pub consumers.
During this I talk about the work of Thomas Rowell in 2015. This work was a PhD thesis and if you’re interested in reading it in full you can read it on the University of Leicester website
I also mention a chapter by Claire Markham and Gary Bosworth which you can find on the Springer website.
Over to you
What motivates you to go to a pub? What are your main reasons for visiting?
Add your thoughts to the comments below.
Pubs: History, Consumers, Management, and Protection
Pubs: History, Consumers, Management, and Protection
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