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Who is the pub consumer?

In the video Victoria Wells discusses pub consumers.

In this video I’ll introduce what we know about pub consumers.

During this I talk about the work of Thomas Rowell in 2015. This work was a PhD thesis and if you’re interested in reading it in full you can read it on the University of Leicester website

I also mention a chapter by Claire Markham and Gary Bosworth which you can find on the Springer website.

Over to you

What motivates you to go to a pub? What are your main reasons for visiting?

Add your thoughts to the comments below.

This article is from the free online

Pubs: History, Consumers, Management, and Protection

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