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Interview with Anna Brightman, Co-founder of UpCircle Beauty

In this video, Dr Maria Sherrington interviews Anna Brightman, Co-founder of UpCircle Cosmetics to find out more about this sustainable brand.

In this video, Co-founder of UpCircle Beauty Anna Brightman is interviewed by Dr Maria Sherrington. Anna Brightman shares the unique story of how UpCircle Beauty was started. Viewers will learn more about the company mission of ‘leaving the world better than we found it’ and how this feeds into the various elements of their marketing mix.

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Responsible Marketing and the Fundamentals of Corporate Social Responsibility

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