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Interview with Christiane Dolva, Head of Sustainability, Fjällräven
Swedish outdoor equipment company Fjällräven has an expressed sustainability commitment. Watch Christiane Dolva explain more to Dr Maria Sherrington.
In this video, Christiane Dolva, Head of Sustainability at Swedish outdoor brand Fjällräven accounts for the brand’s promise of ‘leaving basecamp in better condition than we found it’. We also get the inside story about Re-Kånken, a special edition of their classic backpack Kånken.
This article is from the online course:
Responsible Marketing and the Fundamentals of Corporate Social Responsibility
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This article is from the free online
Responsible Marketing and the Fundamentals of Corporate Social Responsibility
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