The importance of speaking the same language

If understood correctly, sustainability as a concept represents the pinnacle of challenges we face in our century. Yet, important as it is, there is little solid ground for investigating what sustainability exactly is.

If we are to even imagine acting upon sustainability and its inherent complexity, we need a shared understanding and vocabulary to talk about it.

In the related links, we direct you to two TED Talks delivered by two inspiring authors, whose work brought the global conversation on sustainability to the next level.

One is Johan Rockström from the Stockholm Resilience Center, covering the Planetary Boundaries Framework. The planetary boundaries concept presents a set of nine planetary boundaries within which humanity can continue to develop and thrive for generations to come. The other is Kate Raworth. With her concept and book The Doughnut Economics Kate is changing the game for global sustainability and economic discourse. With the Doughnut she merges the Planetary Boundaries with issues of social justice, equity, and access, creating a paradigm-shifting framework.

We recommend spending some extra time on this step to watch these videos: they are well worth it.