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Government Digital Service launch Content Design course on FutureLearn 

17 April 2020, London, UK: Government Digital Service (GDS) has launched an ‘Introduction to Content Design’ course available to join now on leading social learning platform, The course commences on Monday 18 May and will run for four weeks, requiring about 4 hours of study per week.

The course has been launched as an open course with unlimited spaces for learners following the large number of applications received for its closed, first iteration which was piloted last year. The first run received over 1,000 comments across course steps and the open run will likely see an even greater level of engagement.

Introduction to Content Design’ is aimed at new content designers or those who work in other roles that involve content design. For example, communications roles can involve elements of content design within some organisations. 

The course will cover what content design is, what skills learners will need as a content designer, user needs, user research techniques, prototyping, writing in plain English, and designing accessible content. The course will also help learners test and evaluate the success of their content. The aim of the course is to equip learners with the knowledge and skills to create design content that gives users the information they need quickly and allows them to reach their goals. 

Mary Whiteside, Content Community Lead from Government Digital Services, said: “At GDS we want to build the most digitally skilled public sector in the world, and this course focuses on raising the level of content design – one of the user-centred design professions. We’ll be doing more online learning over the next weeks and months to share good practice and to help build communities of learning.”

Nigel Smith, MD of Courses and Learning at FutureLearn, said: 

“During this uncertain time, many people’s roles are shifting and professional upskilling is a great way to stand out. Having a sound understanding of the principles of content design can be beneficial across a wide range of roles so we are excited to be helping GDS deliver a scalable, online course to maximise the reach and impact of their content. Through this open online course, GDS will be able to offer a uniquely social online experience, bringing together people from diverse professions from all around the world.”


Notes to editors

About FutureLearn

Here at FutureLearn, our purpose is to transform access to education. We do that by partnering with over a quarter of the world’s top universities to support over 11 million learners across the globe to develop skills and achieve their personal and professional goals. We’re a leading social learning platform founded in December 2012 by The Open University and are now jointly owned by The Open University in the UK and The SEEK Group. We use design, technology and partnerships to create enjoyable, credible and flexible short online courses and microcredentials, as well as undergraduate and postgraduate degrees. In addition to top universities, we also partner with leading organisations such as Accenture, the British Council, CIPD, Raspberry Pi and Health Education England (HEE), as well as being involved in government-backed initiatives to address skills gaps such as The Institute of Coding and the National Centre for Computing Education.

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