Online Microcredential in Business & Management

Innovation and Ideation

Evaluate and select approaches to ideation and innovation in your organisation.

Created by

Deakin UniversityDeakin University

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Move your business ideas forward

Foster an environment that values and nurtures creativity. Investigate frameworks and approaches, learn how to use tools, and develop the skills to ideate, prototype and test new products and services – or modify and enhance existing products and services.

What you’ll learn

In this stackable microcredential, you’ll:

  • Describe a range of strategic and ideation frameworks in the context of innovation
  • Apply design thinking methods to propose human-centred approaches to problem solving
  • Evaluate the merits of different ideation strategies within the context of organisational innovation.

Job Outcomes

  • Identify and articulate ideas and potential solutions using various ideation processes and frameworks.
  • Apply models and tools, such as Mintzberg’s Crafting Strategy and PESTLE Analysis, for creativity and rigour when developing new ideas.
  • Analyse and select approaches to prototyping and testing solutions for new or enhanced products and services.
  • Make informed decisions about how to ideate for innovation.

How you’re assessed

Write a 2500-word wicked problem analysis report and recommendation that illustrates connections between ideation and problem framing, using the different tools and insights gained from the course

Co-designed with industry

This industry-led stackable short course is co-designed with the International Centre for Transformational Entrepreneurship, Coventry University; Cathryn Nolan, Senior Knowledge Lawyer at Hall & Willcox; and Mark Cameron, CEO of W3. Digital. Together, we’ve designed a course where you’ll gain skills that you can apply immediately in your workplace.

Stackable or standalone

This microcredential can be completed to receive a standalone credential or stacked together with related microcredentials to build towards a full postgraduate Deakin degree later.

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Skip to 0 minutes and 2 seconds Fast and affordable a stackable short course gives you specific, in-demand skills that will maximise your career potential. Co-designed with industry, Deakin’s stackable short courses put you ahead of current and emerging trends, so you can take your career further, faster. Study one stackable short course, and make an immediate impact in your career. Or study several to stack towards a Deakin postgraduate degree. Two stackable short courses may give you one Deakin course credit point, which you can use to reduce your study duration and tuition fees. Choose how you want to study, and be in control of how far you take your learning. Get the skills you need today and be ready for the challenges of tomorrow.

What skills will you learn?

  • Change management
  • Communicating vision
  • Written and verbal communication
  • Ideation (identify and articulate solutions)
  • Problem framing and definitions
  • Planning
  • Apply design thinking tools
  • Business model innovation

What you will achieve

By the end of the microcredential, you’ll be able to...

  • describe a range of strategic and ideation frameworks in the context of innovation
  • apply design thinking methods to propose human-centred approaches to problem solving
  • evaluate the merits of different ideation strategies within the context of organisational innovation

Are you eligible for this microcredential?

To be successful we recommend you are proficient in English and have a minimum of an undergraduate degree in a related field or significant work experience.

This microcredential is available ‘on demand’, as such it is open in 6 week learning periods. Learners can commence at any time and complete in a minimum 6 weeks, or maximum 6 month period. The opportunity to join live sessions and assessment windows are provided regularly to ensure all learners receive the same level of support.

Is this microcredential right for you?

This microcredential is for managers or leaders in senior positions dealing with major change and/or innovation in an organisation.

It can be stacked together with related microcredentials to build towards full postgraduate Deakin degrees:

  • Graduate Certificate of Business Administration
  • Master of Business Administration

Complete a maximum of four stackable microcredentials (earning 2 Deakin credit points) for the Master of Business Administration and two courses (earning 1 Deakin credit point) for the Graduate Certificate.

Syllabus

What happens before, during, and after your microcredential

  • Before learning

    You will have access to the welcome area to introduce yourself and familiarise yourself with the microcredential structure.

  • Course

    From 29 Nov 2021

    Innovation and Ideation

    Evaluate and select approaches to ideation and innovation in your organisation.

    6 weeks

    10 hours per week

  • After learning

    Upon successful completion, you will receive a statement of completion from FutureLearn and a digital certificate from Deakin University.

What you will receive

0.5 Deakin Credit Points at Postgraduate level from Deakin University

You’ll receive a digital Credly badge worth 0.5 postgraduate level credits. With these credits, you can build towards a degree from Deakin University.

Find out how credits work and where you can use them in our FAQs.

A Digital Badge from Deakin University and Credly

image ⬅️ Click this image to see more information about the digital badge you will receive upon successful completion, validated by Credly.



Learn more about this organisation

Additional benefits

Complete your course within 6 weeks, including the assessment, or take extra time and use the regular assessment submission windows to complete within 20–26 weeks of your enrolment.

What is a microcredential?

Microcredentials are designed to upskill you for work in rapidly-growing industries, without the time and cost commitment of a full degree. Your microcredential can stand alone as an independent credential, and some also offer academic credit to use towards a degree.

Learn online with expert instructors

Complete online courses led by experts over multiple weeks with a dedicated group of professionals.

Complete project-based assessments

Test your understanding with online tutor-marked assessments and exercises.

Earn a professional credential

Finish your learning and pass your assessments to gain an accredited credential.

Advance further in your career

Use your microcredential as evidence of your specialised skills and progress further in your industry.

Career-focused learning by Deakin University

Deakin University is one of Australia’s largest universities with more than 61,000 students and over 15,000 online.

  • Established

    1974
  • Location

    Melbourne, Australia
  • World ranking

    Top 280Source: QS World University Rankings 2021

Delivered by experts

Dr Cuc Nguyen is a lecturer in Marketing and Management disciplines at Deakin University since 2011. She has also started up and operated several small businesses, both overseas and in Melbourne.

Mark Cameron is the CEO of W3.Digital, and an expert in complex digital transformation strategy and delivery. Mark is a member and contributor to the Forbes Technology Council.

Learning on FutureLearn

Your learning, your rules

  • Courses are split into weeks, activities, and steps to help you keep track of your learning
  • Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
  • Stay motivated by using the Progress page to keep track of your step completion and assessment scores

Join a global classroom

  • Experience the power of social learning, and get inspired by an international network of learners
  • Share ideas with your peers and course educators on every step of the course
  • Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others

Map your progress

  • As you work through the course, use notifications and the Progress page to guide your learning
  • Whenever you’re ready, mark each step as complete, you’re in control
  • Complete 90% of course steps and all of the assessments to earn your certificate

Want to know more about learning on FutureLearn? Using FutureLearn

What are our learners saying?

Add a new skill or forge a new path

"I recommend Futurelearn to anyone looking to learn and upskill...If you are in the job market, you might want to add a new skill or forge a new path."

They bring the classroom right to you

"FutureLearn courses are always interesting and informative. They bring the classroom right to you and send you on a journey to explore new ideas and offer interesting topics."

When would you like to start?

We aim to run our microcredentials every few months. Join on the date that suits you or register to hear about future runs and updates.

  • Join by 5 Apr 2024 at 00:00This microcredential started 7 Apr 2022

Not ready to join yet? Register to find out more

Find out more

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FAQ

We can accept payments made by card (Visa, Mastercard and American Express) or PayPal via our online system.

You will have 14 days from the day the course starts to apply for a refund. If this Microcredential has any non-refundable costs they will be stated in the ‘Overview’ section above. You can find more information in our cancellation and refund policy.

Microcredentials are designed to fit around your life and timezone.

There may be live events as part of your studies, but these will be recorded and can be watched afterwards if you aren’t online for the live broadcast.

No, microcredentials are designed to be taken anywhere in the world. You won’t need the right to study in the country where the university offering the microcredential is based.

This microcredential can be stacked together with related Deakin stackable short courses (micro-credentials):

to build towards full postgraduate Deakin degrees:

  • Graduate Certificate of Business Administration
  • Master of Business Administration.

Subject to successful completion of microcredentials and meeting Deakin’s award course admission and selection requirements, including English language proficiency requirements.

Complete a maximum of four stackable microcredentials (earning 2 Deakin credit points) for the Master of Business Administration and two courses (earning 1 Deakin credit point) for the Graduate Certificate.

This microcredential has been developed by Deakin University at an AQF9 (Masters level) standard and provides Credit into a range of degrees.

As there is no standard for credit in Australia, at Deakin University this credential equates to half a point of academic credit, equal to half a unit of postgraduate study.

Want to know more? Read the microcredential FAQs, or contact us.