Billy McDiarmid

Billy McDiarmid

Activity

  • Header Driving outside of the UK

    To drive in countries outside of the United Kingdom, you may need extra equipment.

    This might include

    an International Driving Permit (IPD)
    a reflective jacket
    a warning triangle
    permits - also known as emission stickers
    headlight converter stickers
    a Great Britain (GB) sticker for your car.

    It is recommend...

  • Really interesting. We have a clash between our visual identity and our product identity - there is a desire for our VI to be loud and contrasting colours and that this is taken forward into our product identity. Clearly not ideal for either based on the framework.

    We have made sure that the latest web standards are considered when data input is considered,...

  • Combining accessibility requirements with data privacy legislation is an interesting area. For example, if cookie consent is required, making sure that the four principles are met could be very challenging. This is something we have not tested and have assumed that the tools that we use meet the standards.

  • Aa a recruiter I need to know which candidates are interested in a job vacancy so that I can call them and invite them to apply.

  • Hiring Managers - individuals who only use the platform in a small way but for whom communication is hugely important.

  • ONS users would include the public, journalists, university students, researchers, government staff, business owners - everyone, basically.

  • Our content is always recruitment focused, meaning that there is a lot of offline activity such as telephone calls, video interviews and face-to-face interviews. This takes a lot of control away from those who are designing the end-to-end user journey.

  • "I'm sorry I wrote you such a long letter, I didn't have time to write a short one."

    A full understanding of your topic is essential to get through complexity.

  • Content designers will work closely with a number of people. Customers are first and the most important. It's crucial to capture the requirements correctly and establish your processes. Next, copywriters and creatives who will populate the build. Developers will be necessary to build the required components and workflows. This is just the beginning!

  • Other content types that my team use daily:

    - forms - to capture information directly from users such as contact information.
    - UTMs - to understand source tracking and content performance
    - auto-responders - automatic communication that goes to users because they carried out a particular action or made a decision.

  • Morning everyone. My name is Billy, I'm a Product and Success Manager at a software company. I build digital products and make sure that my customers get the best from them. I've been working on content for a long time without any real formal training, so from this course, I'm hoping to get structure and inspiration that will make me more effective in my job.