Maria Sherrington

Maria Sherrington

Dr Maria Sherrington is a Senior Lecturer in Marketing at the University of Central Lancashire. Maria's teaching and research activities are associated with CSR, sustainability and social marketing.

Location The United Kingdom

Activity

  • @PriyaNaik Good to hear that the course brings clarity.

  • @MagdaNowak I agree with your wise analysis here! Unfortunately being green often carries a price premium when it ought to be the convenient, default choice.

  • Welcome to the course @CuicuiYan.

  • Welcome to the course @PriyaNaik. We hope that you will find it useful.

  • @PriyaNaik Welcome to the course. We hope that you will find it useful.

  • @MagdaNowak Thank you for this analysis.

  • @ASMAR Welcome to the course.

  • We're delighted that you have enjoyed the course @RochelleMotha. Thank you.

  • Wow, that sounds great @RochelleMotha. Many thanks.

  • Agreed @RochelleMotha. Being green takes effort and may be more expensive - not a great combination... Thanks for sharing the information on the refill store in Skelmanthorpe!

  • Thank you @RochelleMotha. We're thrilled that you are enjoying the course.

  • Pleased to meet you @KaylaEbling. Welcome to the course. We hope that you will find it rewarding!

  • @RochelleMotha The links work for me, I just checked. Please have another go.

  • @RochelleMotha As marketers we sell benefits, not products. We should always be mindful of customers' perceived benefits.

  • @JaidaThomas Welcome to the course - we hope that you will find it helpful!

  • Thank you @RochelleMotha. We have seen that plenty of learners have enjoyed the blog post assignment.

  • @RochelleMotha Good infrastructure is key to making sustainable behaviour the default, easy option.

  • Wow! We're really pleased to read about your positive learning experience @RochelleMotha. Thank you and we hope that the weeks that follow will deliver too!

  • Thank you @RochelleMotha for this thorough analysis.

  • Thank you for this analysis @RochelleMotha.

  • Thank you @RowenaBriggs for this insightful analysis.

  • Pleased to meet you @RochelleMotha. Welcome to the course!

  • @RochelleMotha Thank you for sharing the details of your brand. You will find content on the course that resonates with your business model. We hope that you will find the course useful!

  • That is good to hear @RochelleMotha. Welcome to the course!

  • We are pleased to hear that, @ViolettaZasseyeva!

  • Fully agree @ViolettaZasseyeva. This amounts to putting value on the recycling.

  • Thanks for sharing this analysis @ElfaMatildeGaitánArmijos. Great use of 'compare and contrast'.

  • @ElfaMatildeGaitánArmijos You're welcome. Thanks for your question.

  • @ElfaMatildeGaitánArmijos Thanks very much for the lovely feedback.

  • @RowenaBriggs We are pleased to hear that you have found the first week helpful.

  • Welcome to the course @SanchariGhosh. We hope that you will find it useful for your career aspirations.

  • @ElfaMatildeGaitánArmijos Blue Skies is an example of a contemporary approach to CSR where the business idea revolves around the idea of creating value locally - in this case for local farmers and for people involved with the processing of the fruits - as well as for consumers where ever they are based. Unlike many businesses, Blue Skies do not take the...

  • Welcome to the course @ElfaMatildeGaitánArmijos.

  • Welcome to the course @KirstyNorris.

  • I agree with this wholeheartedly @AlexandraC. It is problematic in the UK when a chocolate bar is less expensive than a pear!

  • Welcome to the course @RowenaBriggs.

  • We are still keeping an eye on learners' posts @RowenaBriggs.

  • Welcome to the course @RowenaBriggs. We hope that the course will deliver what you are looking for!

  • Pleased to meet you @kimfrisch. Welcome to the course.

  • @ElizabethKirkby Sounds like a really worthwhile agenda.

  • We are really pleased that you enjoyed it @ElizabethKirkby.

  • This is great to hear @bilgesualtunkan. Thank you!

  • @ElizabethKirkby We are pleased to read about your positive experience with the course.

  • Pleased to meet you @bilgesualtunkan. Welcome to the course.

  • Pleased to meet you @LeonieMorris. Welcome to the course. You are joining the course from a really interesting perspective.

  • Welcome to the course @LeonieMorris. We hope that it will provide the learning that you require.

  • Thank you @ElizabethKirkby for your conscientious and reflective approach to this task.

  • We're glad you have enjoyed it @OmarAtallah.

  • Thank you very much for this super feedback @OmarAtallah. We are really pleased that you have found the course helpful! Please do make good use of what you have learned.

  • Pleased to hear this @OmarAtallah.

  • Good to hear that the blog writing brought value. As for the review work, Google Translate can be very useful. :)

  • Welcome to the course @HerjunoNdaru-Kinasih. We hope that you will enjoy it. It sounds like you have some really interesting perspectives to contribute to discussions with fellow learners.

  • @StephenBradshaw Pleased to meet you. Welcome to the course!

  • Pleased to meet you @PaolaP and welcome to the course. it sounds like that you will be approaching the course from a very interesting perspective!

  • Welcome to the course @PaolaP. We hope that you will enjoy it!

  • Hello @KathleenBarbaraAuguste. Great that you are joining the course from Haiti. We are sure that you will be able to share some interesting insight from Haiti with learners from other places on our planet.

  • @OmarAtallah Agree. Awareness creation and a sense of shared purpose and ownership is essential.

  • Pleased to hear it @JanetD.

  • That citation is from a marketing textbook. These are the details for the latest version: MKTG13: Principles of Marketing by Lamb et al. (2021). Cengage Learning Inc.

  • Pleased to meet you @OmarAtallah. Welcome to the course!

  • Welcome to the course @ManduhaiBldn. Thank you for your very illuminating - and important - introduction.

  • Many thanks @ManduhaiBldn. Hope that you enjoy the course!

  • We are really pleased that you enjoyed the course @KarlaDueñas. Many thanks for the lovely feedback.