Helena from "The Great British Dictator Show"

Helena  from "The Great British Dictator Show"

Creative Director for "The Great British Dictator Show"

Location Gloucester

Activity

  • @MarkusKalter If you are concerned that the people with the 'encrusted attitudes' are holding the company back in certain areas - there must be someone - perhaps at the top or the owner - would would like to know this? I would write a report and send it to the owner. I can't see it hurting.

  • Have you thought of doing lots of Google Forms research (or Survey Monkey or Typeform) amongst the audience and local people? Then you are working from a place of firm knowledge. I would recommend doing lots of surveys to find out precisely what the audience will support. Re Tangible results - perhaps local older people are lonely in their houses - this...

  • @KarenWoollard I've been setting up a sponsor database on Google Sheets with priority, industry, name, telephone number, email, company, website, what you think they can sponsor in the line by line budget, contact notes like a CRM (customer relationship management) previous sponsorships they have done and the URL's of any press coverage, Instagram, Facebook,...

  • The first question to ask is why do you want to buy this car, why do you need to buy a car, what was it about this car that you liked.

  • I am negotiating with an artists agent - a celebrity agent. They want me to spend thousands on booking her. They wanted to know what social media committments I wanted from her - I thought this meant accessing her followers. Now then won't give me insights and data on these followers so how do I know if I want to contact them about my brand and event? I...

  • I think for the baseball queue/line dispute - it would be good to collect data and insights - evidence - from phones, witness statements and then explain this to the other side. Also de-escalation techniques would be useful like HM Constabulary use all the time.

  • I think it is a good idea to set up a Google Alert on the person you are negotiating with. This gives you insights into their position.

  • I am dealing with a big global artist agent at the moment - I am scared of them to be honest. They want their artists to get big money and to not have to do a lot at all. They have a big team behind them. It is very intimidating. I need all the negotiating help I can get.

  • @CliffBisson Tescos supermarket in the UK used to be very hard with their suppliers. Now I think they have mellowed a bit. Also, millenials want unusual quirky smaller fresh brands now. Sainsbury's (another supermarket) has a scheme to develop smaller brands now see...

  • Excellent question to ask "Why are you asking for what you are asking for" - I am going to start using that straight away.
    I am negotiating for an artist at the moment and the agent wants a lot of money for them and asked me what social media commitments I would want from them. I didn't know the answer but I found out how many followers the artist had on...

  • As long as you are not causing harm - physical, psychological or emotional - you should be alright. In America lots of people live by the phrase "Lie, Cheat and Steal" to make it - because it is tough in America to survive and do well. It is money and business - it is not a crime against the person. I personally am going to harden up - I have spent 50...

  • Google Forms has a way of doing this questionnaire.

  • I am really happy to have the Ann Arbor learning experience from home. They are quite on it at the University of Michigan.

  • Ann Arbor is one of the top trendy places in America.

  • You must ask for 30% more because that is how much normally companies are underpaying women.

  • Hello - I have to negotiate some sponsorship deals - I am excited to learn more on this course.

  • "I am interested to improve my English"

  • If you have an HP Pavillion - Microsoft is their partner and they encourage you to use Bing or Edge page as your browser. Their settings page is a nightmare to clear your data trail. They make it really hard for you.

  • It is good to do a quick audit of your name on various search engines like Bing and Google from time to time - weird stuff comes up that you posted years ago on your social media profiles or various comments that you made on various sites that you can delete.

    If you are registering to vote - you have to make sure you tick the box that says do not share...

  • Hello - I am setting up a touring art exhibition and I need data and insights (facts and figures on audience) for my sponsors. I need to optimise my online presence to collect analytics.

  • Thank you all.

  • The Ripon Museum Trust has Julian Smith as an MP - he is high up in the Tory Party and I suspect he wanted to look after this project. He was Mrs May's right hand man so I am not surprised they were looked after with the Heritage Lottery Grant. It looks like Mr Smith knew the staff needed training, they don't have much patience with people who cannot run a...

  • The Ripon Museum Trust also had Julian Smith for the MP - who was the Tory whip and Mrs May's right hand man. I suggest that had something to do with their 'resilience'.

  • I have worked on my bottom line, breakeven analysis and have streamlined overheads so they are super efficient.

    I have become extremely flexible and adaptable without causing too much risk.

    The resiliance barriers are a lack of consistency and reliability to some extent.

  • Why are you telling people about the Isenberg model? It is too theoretical and academic for the purposes of the course members here.

  • @BrittaBeneke Re Venue hiring out - I would not recommend this because it is a full time job to hire out a venue space year round and is a nightmare.

  • They should link up with coach tour companies and offer bespoke tours/days out - also with Shore Excursion companies and apps like ShipMate and Desination Management Companies. They should develop a range of products, services and experiences for a wide range of markets - as well as focussing in on their unique global USP's and microtargetting their market...

  • I would not start with an "EU grant" - they have other priorities in Europe now.

  • Rather than single mothers - there is a need in the UK to help lonely older men - eg the Men In Sheds charity. A good start is writing a business plan, a marketing plan, a social media plan, a press plan, a sales plan and a PR plan.

  • Don't forget asking local businesses for handouts is out - without offering them a whole list of tangible and intangible benefits in return.

  • The Royal Regional Museum seems like it has too many bricks and mortar properties. They could hire a modern warehouse and then do pop up events. I suspect they have not been doing enough outreach work. They could develop workshops. They should start a YouTube channel and post videos and make money off that. They should do a SWOT analysis and a PEST...

  • I know I need to work on consistency and reliability. I also need to work on presentation skills and even social skills to some extent.

  • It's Generation Z now - Digital Natives or the iGeneration (iGen), Gen Tech, Gen Wii, Net Gen, or Plurals. What these people want are experiences.

  • @BrittaBeneke Was there a new horse stable privately run down the road that took over the market and became very sucessful - I bet there was. Commerciality drives success mainly these days.

  • They mean that established cultural organisations have only been collecting favourable data and research. They don't like doing too many surveys because they don't want to collect unfavourable data which may affect their funding.

  • Sheena seems to be suggesting that arts people in the UK are going to close ranks to deal with the recent changes in England. They used to have small dependable networks and contacts in existing funding but now the whole market has been opened up and in response, they want to create new closed networks of contacts.

    I would say that lots of people in the...

  • In the UK the social security system has been undergoing a change transformation which has taken about 10 years - so that would be an example of evolutionary change.

    Revolutionary Change is not a good idea for government departments when millions of people are involved - but for small scale operations it can work very well.

    Change Management is about...

  • That reminds me of Chef Gordon Ramsey when he was doing Kitchen Nightmares in the States. Often the owners would not want to change the menu because they thought that they would lose their regular customers. As it turned out they did very well with the new refined redesigned menu. Also, Angela Hartnett at the Clarendon introduced a new menu and some of...

  • I think you are right that some people in the arts - who have been running things the old way for a couple of decades - are worried about being too ambitious or as you say 'overstretching'. I can testify that I have come across this just recently in the last few days. They are a bit shocked at the turnaround and all the new skills they have to master. ...

  • Unfortunately that is a common 'leftie' issue - that people expect the government to pay for and do everything. This actually makes the arts a closed shop to a large extent - which is what the people in it want it to be and keep it that way. It is exciting that you are breaking new ground and good luck to you.

  • It is excellent that the arts are becoming more democratised - it used to be a closed shop mainly - so the recent changes are an excellent step forwards.

    I think students are being taught more to do Continual Professional Development these days so are more used to learning new skills on the fly.

    Key Barriers to change are attitude and 'classism' I am...

  • Companies want good material for their social media feeds these days - see Wessex Water in Somerset, England. https://www.bathecho.co.uk/news/community/christmas-tree-collection-campaign-40k-dorothy-house-88266/
    Setting up a Google Alert on potential sponsors is a good idea so you can keep up to date with their PR efforts and tailor your pitches to what they...

  • I highly recommend studying in Leeds - it is a fantastic city.

  • I think a lot of projects have been in 'brick and mortar' set ups. I think pop up touring art and culture projects are more flexible, commercially viable and will be more successful. I think new technology - digital and software - will help a great deal. If the projects can be made to be participatory and interactive - that will help a great deal and...

  • @LucíaGarcía But it is easier to create art and engagement with it if you have profit to start with.

  • I think before Leaders think about what 'Leadership Style' they are, they need to work out how 'entitled' they feel and what 'prejudices' they have if any - and why and where that comes from. The problem in the arts in the UK has been 'classism' to a large extent. Leaders need to do more surveys with the public and tailor their work to that. ...

  • I think for the people here on this course - the different management styles might not be so relevant. One is trying to figure out how to raise money for art materials for the old people's home they work in. The top leaders of The Royal Opera House or the Tate are probably not on this course. For EU course member this may still be relevant because...

  • One of my potential sponsors from my Google Alert PR monitoring activities needs to invite their existing and potential investors to a fun event - which I can design and hold for them. Another needs PR activities to encourage investment - they need a good event to invite potential investor to to entertain and schmooze them. Another needs good PR to...

  • For me the 'why' was easily. I had formulated it before I started with the project. I think my exhibition is very useful for key government policy targets across the board. I put all my ideas down in a Google Slides presentation so it is easy to work on and present.

  • Do you set up Google Alerts for your clients to find out what they are up to PR wise and then tailoring your efforts to that?

  • Yes, Google Alerts are good for this - getting to know what the PR objectives of the potential sponsors are.

  • @LucíaGarcía Yes, but make sure you have some good Sponsorship packages lined up and costed - and think of a range of products, services or experiences you can sell online and at your venue or any venue that is suitable for the specific event.

  • @KarenWoollard At Prince Harry's charity Sentebale they make lovely handpainted woven baskets they can sell. If you can find a product they can decorate - you can set up an Etsy shop and sell them on there. If you can make their art work into products like they do at Asda Print - that might give you stuff you can sell. https://www.asda-photo.co.uk/. ...

  • Yes, tailoring what you do to what people want is very important.

  • Yes, but make sure you have a range of tangible products, experiences or services you can sell to your potential sponsors as well.

  • Sounds to me like you need to compile a list of skills of all the people you know and that are in your team to find out if there are any that can be converted into products or experiences you can sell to raise money for your projects.

  • This is a good idea - to tailor and edit my potential sponsor list to the values that they hold and that tie into my project - and to find out from looking at their social media feeds and Google Alert news coverage what programmes they are already running and how I can tie in with their objectives and what they are already doing.

  • You have to think of how to convert your art into products you can sell. This could just be a digital pop art canvas portrait of a manager you could add to the sponsorship package. Can you do workshops you can sell as part of the sponsorship package? Workshops for the children of the sponsors employees? Do a workshop for the sponsors chosen charity? ...

  • I am interested in the Narcissistic Abuse side of Dictators - I think it has connotations for day to day domestic abuse and mental health problems generally. I think my exhibition will get people thinking about this in a fun and interactive/participatory way and maybe go some way to helping. The main areas I have to work on are consistency and reliability.

  • Great re "I am interesting in developing theatre plays in which spectators could take a more active role during the performance ("partipatory theatre") in order to deepen the theatre experience and develop a more personal relationship with the audience". That is exactly what you should be doing. Make sure you write one as soon as possible - it will not be...

  • @LucíaGarcía I would like to say that often people from a lower 'academic' background can have valuable, useful and incredibly creative and effective input - so I would not call this a problem - that they have a lower academic background. Often the business people that you are approaching for sponsorship or the attendees of your events do not...

  • I understand where you are coming from here. Often people higher up want to keep the glory for themselves.

  • You want to make sure you have deadlines and targets for tangible progress. It will help you move things along and pin things down. Have SMART targets and OKR targets which is what Google use see https://felipecastro.com/en/okr/what-is-okr/

  • I think having a good CRM (Customer Relationship Management) app or software programme is crucial - for example SalesForce, Zoho, Contacts Journal or just a Google Sheet. This way you can monitor contact with the client/sponsor and keep a record of it. Also MailChimp is useful or Get Response or SparkPost. Setting up a Google My Business profile is a...

  • Michelle has hit the nail on the head in that video - and is kind - acknowledging that some existing arts event volunteers are a bit worried they are not good enough and don't know where to start in this new environment - and that they are a bit worried about competition and being squeezed out by 'newcomers'. I have given myself a good lead time to set...

  • Re "My biggest gap as a fundraiser is my unwillingness to do it, because it really exhausts me". I would recommend setting up a Google Calendar - or just use a desk diary - and then put in tasks as you think of them spread out over the upcoming days and weeks. Then you only have to do 1 to 5 a day.

  • Type in Top Companies in 'your county' and see what comes up. Then set up Google Alerts for these companies to find out what they are up to. Then get yourself some Sponsorship packages all lined up - and costed. Do some research into sponsorship package design to give yourself ideas as to what to put in them.

  • I try to find the companies with the top turnovers in the county (provinces in Spain I believe if you are from Spain). In England the local papers do reports every year on the top companies in the county see https://www.somersetlive.co.uk/news/business/19-biggest-companies-somerset-47349. I then set up Google Alerts on these companies to find out what they...

  • Re Striking a balance between fundraising and artistic goals. I think giving yourself a good lead time is a good idea and having your work in Google Suite applications so you can edit and update them and tailor them to individual sponsors effectively and efficiently. Re Personal skills gap - I think my own personal weaknesses are social skills to some...

  • Hello - I think technology can help a lot with making things run efficiently and effectively and save time. Using apps and websites like FringeFunder and Patreon is a good idea. Google Suite is very useful for working effectively independently or in teams. Time Management is a big issue as well - prioritising the most effective action in the time...

  • @ClareOwens Yes, it takes a village.

  • @Jevgenijasarkova I think 'avatar' is the wrong word - that is an image of you for your social media profiles. I think you mean USP's?

  • I set up Google Alerts on potential sponsors to find out what they are up to. This helps with research a lot.

  • I think a lot can be learned from setting up a Google Alert on any potential sponsor and researching what they are up to - and tailoring pitches to that.

  • 'Donor Fatigue' is a good phrase. To overcome this we have to offer the donors something fresh and unusual and find out what they need for their business objectives. These days content for social media feeds is a big one.

  • Maybe.

  • Hello - I think one of the big gaps is technology training - keeping up with the developers at Google and Adobe and learning about new apps such as Square, Shopify etc. Also, attitude - a general distaste amongst some established events/fundraisers for anything commercial. I think one of the big challenges is how some people behind established events feel...

  • Have you got your sponsorship packages all lined up yet (and costed)?

  • Have you got your sponsorship packages all lined up yet?

  • Hello - I am doing this course because I am setting up a touring art exhibition - I already have my sponsorship packages all lined up - with lots of goodies for the sponsors. I just have to do my line by line budget for them all now. I will then approach the top companies in the county to see if I can 'tap' them. I need about £20K for a 3 week...

  • Re Problems with BIM.

    I would imagine if projects are rushed there could be problems.

    Maybe the electrical people only look at the electricity level and not at the interior design level. Maybe they put the junction box on a wall where a big decal mural is supposed to go - like in the DIY SOS Grenfell Dale Gym.

    I would also imagine that if people are...

  • Hello - I have come across an example of a project that used BIM near me - The Barn Owl Public House.

    See here for photos: http://www.fulcro.co.uk/project-details/5432db7483821/The-Barn-Owl-Gloucestershire

    It was a derelict barn that got turned into a 240 cover public house.

    The company Fulcro were the BIM Model Manager.

    Their website is quite good if...

  • I keep thinking about the US Chamber of Commerce and their recent push to do more business in Africa.

    Their construction companies are a large part of this. I would imagine they would like the local countries like Kenya, Ethiopia, Nigeria to adopt BIM for their procurement laws and tenders.

    I would think that if BIM is good for cookie cutter type...

  • I think there is a new role of Data Manager - or something like that - the person who makes sure everything is updated.
    In films - the high tech animation digital special effect films - there is an army of people updating different sections of one file but they manage it fine.

  • I think using BIM increases efficiency and effectiveness.
    I also think it leads to higher quality work.
    It professionalises the industry even more.
    It forces the more staid construction companies to modernise and 'get with it'.
    It creates a lot of really good quality international professional jobs for British young men and women.
    It helps young people from...

  • I am looking forward to hearing about local BIM projects around the world from other people on this course.

  • It was good that you encouraged us to find websites like NBS, bimplus, RIBA, the NBS Toolkit and the Chartered Institute of Building.

    It looks to me like we have to convince companies and organisations and government departments around the world to put BIM in their tender documents to increase the use of BIM.

    In England, I think the opportunities are limited...

  • Hello - I have found an example of BIM being used in my area - it looks like they started the process in about 2012.

    It was for a Dementia Care Home in South Cerney, Gloucestershire by an SME (a Small or Medium-sized Enterprise).

    It looks like they were finding it difficult to find a project to use BIM for.

    It looks like it works best when buildings are...

  • Hello - I understand that some of the big tech companies from Silicon Valley have foundation schemes that invest in tech education projects in areas of deprivation.

    See https://www.microsoft.com/en-us/philanthropies

    I also understand that the US Department of Commerce has a Doing Business in Africa project. Construction is a large part of this so there...

  • Re Issues with adoption of BIM.

    In my experience the local colleges in England at the moment do not have enough computer hardware in the Construction departments with the capacity or processing power to handle the software.

    They also don't seem to be able to afford to buy the group subscription rate for the software.

    They are still training in old CAD...

  • I would imagine that would be in the contracts between the different parties - down to mutual agreement and negotiation?

  • @BrianMack

    Re Who is responsible for making sure the correct version is given and used.

    Don't they have a data manager - or someone like that - the same as the person on a complicated animation film graphic design team - making sure that the latest information is given? There is a special title given to this person but I can't remember what it is.

  • It helps projects react quickly to changes in the budget.

    It is very good for public projects which are paid for by the taxpayer.

    Different line items on the budget can be increased or shaved off quickly depending on what happens in reality day by day.

    It creates really good flexibility.

    It also means that some charity projects get green lit that might not...

  • Hello - I have an example that shows the BIM Maturity Wedge.

    At the Gloucester Transport Hub - a new building that has recently been constructed in the South West of England - the ground works did not match up with the building in one place - a drain was not where it was supposed to be so they had to have less toilets.

    One company did the groundworks -...

  • I wonder if there is a way of measuring the intangible benefits of the construction project over time in the BIM.

    I suppose flexibility in the construction project is really important - if it can adapt to future needs - i.e. is 'future proof'

    I think it is important for construction projects to be self sustaining. That it generates the cash it needs to...

  • Re People - I think companies like groundwork teams may not traditionally embrace digital new technology - they may use traditional methods and not necessarily know how to use the modern technology in their work - even reading the drawings or having the hardware or software to view it?

    This may lead to problems with the groundworks matching the above the...

  • You're a pioneer then? That's good.

  • I've just been to the Willmott Dixon website - it is really good. It shows about 18 projects in England they are working on which might be interesting to students from outside of the UK.

  • Hello - I've been to the NBS website www.thenbs.com - it is really good. I have also been to their channel on YouTube - which is also really good.

    Wow, what a lot there is to go through. I must pace myself because otherwise I will become overwhelmed and stressed out.

    I have put my alarm on my phone to every morning at 9am - BIM course Future Learn.

    I am...

  • Hello - I started studying Construction in the Built Environment Level 3 at my local college and the tutor mentioned BIM a lot.
    I am really interested in this subject.
    Thank you for putting it on FutureLearn.