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Launch, market and run your own successful online business

Do you have an idea for an online business but need more information, inspiration or motivation to make it happen?

This Online Business Success program will help you take your business from ideation to implementation, through four standalone online courses, focusing on planning, positioning, pricing and digital marketing.

Accessible for free on desktop, tablet or mobile and delivered in bite-sized chunks, the courses in this program provide a flexible way to enhance your online business skills.

The program will enable you to launch, market and run your own online business. Upon completion of the four courses, participants are eligible to pathway into an RMIT University Certificate IV in Small Business Management, by applying for recognition of prior learning.

When you complete all four courses and buy a Certificate of Achievement for each, you will earn a FutureLearn Award as proof of completing the program of study.


To get an award you will need to upgrade all courses on this program, then qualify for a Certificate of Achievement on each course. To qualify you need to do at least 90% of each course and score an average of 70% or above on any tests.

Once you have qualified for a Certificate of Achievement on every course you will receive a FutureLearn Award.

This program will require 16 weeks of learning and cost a total of $316.

Learn from expert entrepreneurs and academics

RMIT University has helped many thousands of entrepreneurs on their journey to success through its Business Enterprise Unit and Business and Entrepreneurship programs in the College of Business.

On each course in the Online Business Success program, you will learn with educators who are experienced in the area of small business startup and hear from online entrepreneurs about their path to success.

Learning outcomes

Designed for anyone who has started or is thinking about starting an online business, this program will enable you to understand:

  • the key decisions and considerations in setting up an online business;
  • how to use data to analyse your market and profile your most valuable customer;
  • how to make informed decisions about pricing and business expenses;
  • and the importance of digital marketing to online business success.
Contact FutureLearn for Support