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Certificate of Achievement

Leonardo De Stefanis

has completed the following course:

Social Media Analytics: Using Data to Understand Public Conversations

Queensland University of Technology

The Social Media Analytics course introduced digital methods to analyse social media data on Twitter. This course taught learners to use TAGS and discuss the implications of accessing data. Identification of trends, patterns and variances, and visualisation in data was also explored.

3 weeks, 3 hours per week

Educators

Jean Burgess

Director, QUT Digital Media Research Centre

Queensland University of Technology

Axel Bruns

Professor, QUT Digital Media Research Centre

Queensland University of Technology

Transcript

Learning outcomes

  • Access social media data and understand the ethical implications of doing this
  • Apply digital methods to recognise and explain the significance of patterns in social data
  • Create data visualisations and use them to identify features of social networks
  • Draw personally relevant conclusions about social media that apply beyond the course

Syllabus

  • The role and structures of social media conversations
  • Methods for and implications of gathering data
  • Key metrics used for analysing Twitter
  • Methods for identifying trends in social data
  • The theory of social networks
  • Methods for creating and interpreting data visualisations

Issued on 9th January 2017

The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.

This learner has verified their identity. For more information about how FutureLearn verifies identities, visit futurelearn.com/verification/how-it-works. The certificate and transcript do not imply the award of credit or the conferment of a qualification from Queensland University of Technology.

Free online course:

Social Media Analytics: Using Data to Understand Public Conversations

Queensland University of Technology