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Certificate of Achievement

VICENTE JORGE SANCHIS RICO

has completed the following course:

Digital Marketing: Storytelling in the New Communication Landscape

Ravensbourne University London and STUDIO BLUP®

You identified and understood the key conceptual frameworks that are shaping the new communication landscape and you looked at how studios like Blup put themselves in a position to gain traction in this world. You then went on to examine 5 key practical creative strategies that can be used to create communication that really engages within the new communication landscape. Now it's time to put what you have learnt into practice!.

2 weeks, 2 hours per week

Derek Yates

Course Leader, BA Hons Advertising & Brand Design

Ravensbourne University London

Transcript

Learning outcomes

  • Experiment and test to creatively disrupt
  • Synthesise creative methodologies to support creative insight
  • Investigate strategies for building networks and establishing creative influence
  • Evaluate key practical creative methodologies related to emerging practice within contemporary communication design
  • Investigate practical strategies for the design of creative communication
  • Interpret the practical & conceptual context of contemporary communication design.
  • Identify & utilise key critical and theoretical frameworks related to contemporary communication design

Syllabus

  • Creative advertising & marketing
  • Creative strategy design
  • Digital design & strategy
  • Social media content creation
  • Critical and contextual theory related to communication design
  • Emerging creative practice in relation to communication design

Issued on 29th August 2021

The person named on this certificate has completed the activities in the transcript above. For more information about Certificates of Achievement and the effort required to become eligible, visit futurelearn.com/proof-of-learning/certificate-of-achievement.

This certificate represents proof of learning. It is not a formal qualification, degree, or part of a degree.

Free online course:

Digital Marketing: Storytelling in the New Communication Landscape

Ravensbourne University London