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  • Loughborough University

Innovation and Enterprise

Managing the innovation process is neither a scientific process nor a black art. We will explore a model for innovation.

26,286 enrolled on this course

Innovation and Enterprise
  • Duration

    6 weeks
  • Weekly study

    3 hours

Introducing something new or innovating is easy in theory but hard in practice. New ideas can be plentiful, but selecting the best ideas and implementing them can be challenging. Managing the innovation process is neither a scientific process nor a black art. In addition to detailed research and planning, its success is influenced by human factors and, of course, luck!

In order to make sense of this complex topic, we have created a model for the innovation process and its management. The course will describe the PROCESS; the way the innovation pathway works from creation of new ideas to their selection and implementation.

We will study four main areas that influence this process:

  • We will study the PERSON/PEOPLE that are involved in the process. This will include the entrepreneur, the inventor and the innovator, for example.
  • By studying the POSSIBILITY of coming up with new ideas and making them happen, we will take a detailed look at creativity and opportunity spotting.
  • We will focus on the PROTECTION of ideas through intellectual property and how this can help/hinder the innovation process.
  • We will look at the PRACTICE of turning an idea into a new product or service.
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Who is the course for?

No previous experience is needed to undertake this course.

Who will you learn with?

Director of the Glendonbrook Centre for Enterprise Education. I teach enterprise and innovation management and deliver enterprise skills training to staff and students across the University.

Who developed the course?

Loughborough University

Loughborough University is renowned for its excellence in research, teaching and enterprise. Today Loughborough is one of the leading higher education institutions in the country.

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