Measuring Entrepreneurial Impact
Duration 2 weeks
Weekly study 3 hours
What is impact and how might it be measured?
Entrepreneurship can create various impacts on an economy and generate change within society. The measurement and acknowledgement of such impacts can lead to better support programs, improved evaluation frameworks and increased innovative behaviour.
This course highlights the different approaches to measuring impact in varying contexts and organisations. Some of these factors include the acceptance of risk, level of research and innovation, availability of technology, and sophistication of ecosystems.
Therefore, it is crucial that tools and frameworks for measuring impact are contextualised.
What topics will you cover?
The importance of aligning mission, strategy and impact
What is impact on personal, social, and institutional levels?
Understanding different frameworks for measuring impact
How can the individual measure impact?
When would you like to start?
Who is the course for?
This course is for anyone interested in entrepreneurship, or a particular entrepreneurial project, and the role that impact measurement plays in the process. This course is part of the PG Cert in Entrepreneurship.
Who will you learn with?
Coventry secured gold in the UK Government’s 2017 Teaching Excellence Framework (TEF) and is University of the Year for Student Experience in The Times & The Sunday Times Good University Guide 2019.