Online ExpertTrack in Business & Management

Finance Data Analysis: Better Business Through Financial Management

Unlock the financial and organisational potential of a business with balanced scorecards and other strategic analysis tools.

Created by

Coventry UniversityCoventry University

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  • DurationApprox 10 weeks

    5 hrs per week

  • CertificatesEarn course Certificates
  • 100% onlineLearn at your own pace
  • Cost$39/monthFind out more
  • LevelIntermediateSee requirements

Discover how data and financial information can be used to boost business

One of the primary challenges for any business is to make investment decisions that provide yield rates in excess of the cost of financing those investments. How can financial data be used to help a company and its employees to make sound decisions that will supercharge the business?

This ExpertTrack will show you how firms can create value through expert investment decisions and financial strategies.

You’ll have the chance to explore tools for assessing financial performance and the economic condition of an organisation, using the financial reports of real-world organisations. You’ll also be introduced to the key concepts of managerial accounting and explore how to identify relevant costs for short and long-term decision making.

Decypher financial reports from around your organisation

A strong understanding of your financial status is essential to running an effective and profitable organisation. You’ll have the chance to learn how to review statements of income, financial position, and further analysis. You can also get to grips with ratio analysis, liquidity ratios, and break-even analysis to be able to manipulate the core numbers from your reports.

Make sound capital investments in your organisation

Recognising good investment opportunities – and avoiding the bad ones – is a crucial business skill.

You’ll learn how to review capital investment details, calculate the different rates of return, and make informed decisions on the right investments to make.

FAQs:

Will this ExpertTrack cover what ROI (return on investment) is used for?

Yes. Return on investment (ROI) is a widely used financial metric that measures the likelihood of gaining profit on an investment. You’ll learn about this metric in relation to evaluating the return potential of a standalone or several investments.

Will I learn how to read a balance sheet?

Yes. You’ll build your understanding of what’s on a balance sheet, how it relates to business interests, and how to use the data within it for business decision making.

Key skills you will learn

  • Industry analysis
  • Liquidity and efficiency ratios
  • Break-even analysis
  • Investment decision making
  • Working with financial statements, income statements, and cash flow statements
  • Analysing company performance
  • Investor ratios
  • Capital investment
  • ROI
  • Financial data analysis
  • Finance management
  • Cost-profit analysis

Learning outcomes

By the end of the ExpertTrack, you’ll be able to...

  • Evaluate the performance of an organisation using various financial analysis tools
  • Identify different patterns of cost behaviour and apply cost-volume-profit analysis to business decisions
  • Apply discounted cash flow and other techniques to capital investment decisions
  • Describe the performance of an organisation using financial and non-financial measures

Experience required

It’s recommended that you have two years of experience to take this ExpertTrack – whether it’s as a student or in a work environment.

Getting started

This ExpertTrack is designed for anyone looking to build their financial data analysis and interested in using data for business decision making.

It will be of particular interest to people in senior management and leadership roles who lack an accounting background, especially if you wish to learn the skills to help you make better decisions and advance your career.

ExpertTrack course overview

  • Course 1

    Learn how to make better, more informed business decisions with in-depth understanding of financial accounting information.

    2 weeks

    5 hours per week

    • Week 1

      The purpose of accounting and financial statements
      • Getting started
      • Introduction to accounting
      • Financial statements
      • Income statement
      • Weekly wrap
    • Week 2

      The statement of financial position and the cash flow statement
      • Welcome to Week 2
      • Statement of financial position
      • Cash flow statement
      • Bringing them all together
      • Closing thoughts
  • Course 2

    Learn how to assess the health of a business with financial ratios, exploring profitability ratios, and fixed asset turnover.

    2 weeks

    5 hours per week

    • Week 1

      Profitability and liquidity ratios
      • Welcome
      • Calculating ratios
      • Profitability ratios
      • Liquidity ratios
      • Summary and reflection
    • Week 2

      Efficiency, gearing and investor ratios
      • Welcome to Week 2
      • Efficiency ratios
      • Gearing ratios
      • Investor ratios
      • Closing thoughts
  • Course 3

    Find out how to predict business profitability, the break-even point and the margin of safety with powerful financial tools.

    2 weeks

    5 hours per week

    • Week 1

      Cost, profit and breaking even
      • Getting started
      • Introducing cost
      • Exploring the concept of break-even
      • Summary and reflection
    • Week 2

      Operational gearing
      • Welcome to Week 2
      • Margin of safety and profit
      • Introducing operational gearing
      • Summary and reflection
  • Course 4

    Master the techniques of investment appraisals and long-term financial decision-making – from present value to compound interest.

    2 weeks

    5 hours per week

    • Week 1

      Methods used in capital investment appraisal
      • Getting started
      • Capital investment decisions
      • The payback method
      • Accounting rate of return
      • Summary and reflection
    • Week 2

      Discounting methods
      • Welcome to Week 2
      • Introducing net present value (NPV)
      • Internal rate of return (IRR)
      • Comparing discounting methods
      • Summary and reflection
  • Course 5

    Learn how to enhance the performance of divisional structures with the right operational and financial performance measures.

    2 weeks

    5 hours per week

    • Week 1

      Introduction to divisionalisation
      • Getting started
      • Roles and responsibilities of operating segments
      • Investment centres – return on investment
      • Profit centres – residual income
      • Summary and reflection
    • Week 2

      Balanced scorecard
      • Introduction to the balanced scorecard
      • Perspectives of the balanced scorecard
      • Closing thoughts

How ExpertTracks work

Join an ExpertTrack to master new skills in your chosen specialist area. Work through a series of topic-focused courses at your own pace, and pass the final assessment to earn a digital certificate award which proves your expertise.

Join a free 7-day trial

Decide if the ExpertTrack is right for you with free access to the full suite of courses and assessments for a week.

Keep learning for $39/month

Pay a monthly subscription fee of $39 for as long as it takes you to complete the ExpertTrack. You can learn at your own pace and cancel at any time.

Earn digital certificates

Receive a certificate for every completed course and pass the final assessment to earn a digital certificate that you can share with your professional network.

Become an expert

Use your specialist training to progress further in your career or build expertise in areas you’re passionate about.

World-class learning with Coventry University

Coventry secured gold in the UK Government’s 2017 Teaching Excellence Framework (TEF) and is University of the Year for Student Experience in The Times & The Sunday Times Good University Guide 2019.

  • Established1992
  • LocationCoventry

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After your free trial you can:

  • Pay $39 per month to keep learning online
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  • Work at your own pace and set your own deadlines at every stage
  • Only pay while you’re learning; the subscription will cancel automatically when you finish
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  • FAQ

    ExpertTracks are a series of online courses designed to help you master new skills in specialist areas. You pay a monthly subscription fee which includes access to all courses within the ExpertTrack, as well as assessments and the final digital certificate.

    Each ExpertTrack comes with a 7-day free trial period. You may cancel your subscription at any time and your subscription will automatically cancel when you finish the courses and assessments in your chosen ExpertTrack.

    Yes. All of our ExpertTracks come with a 7-day free trial. You may claim one free trial period per ExpertTrack.

    You have seven days before you will be charged your first monthly subscription fee. When you join an ExpertTrack you automatically receive a 7-day free trial period. You can cancel at any time during the trial period and no payment will be taken from your account.

    Please see our full refund policy here.

    No, all of our ExpertTracks consist of fully online courses. This means you can take an ExpertTrack from anywhere in the world.

    No. ExpertTracks are designed for you to master new skills in a specialist area. You will earn a digital certificate that proves your learning, but it does not carry accreditation.

    If you’re looking for certified or accredited courses, many of our microcredentials offer university credit or professional certification.

    Have more questions about ExpertTracks? Read the ExpertTracks FAQs, or contact us.