Home / Business & Management / Innovation / Planning for Autonomous Vehicles: A People-Centred Approach / Two markets: car buying vs. ride buying
Two markets: car buying vs. ride buying
We call the market for buying cars for personal and family use 'Market 1', and the market for buying rides 'Market 2'. Watch Bern Grush explain more.
The automotive vehicle properties that make a safer or better machine, and the automation fleet properties that make it less necessary to own a car, and at the same time more possible to use one, are very different conversations. Mixing these is highly misleading.
This video outlines the differences between two markets:
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Market 1 – buying cars for personal and family use. |
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Market 2 – the market for buying rides. |
This article is from the online course:
Planning for Autonomous Vehicles: A People-Centred Approach
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Planning for Autonomous Vehicles: A People-Centred Approach
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