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The sources of content you already have

David Rawlings explains how you can leverage the resources and materials you already have to create fresh, engaging new content.

In this video, David Rawlings describes some approaches to uncovering content sources within your business. He explains how to use these sources to create new digital content to help you connect meaningfully with your audience.

The video emphasises thinking creatively about repurposing existing resources to save time and money on your digital strategy and digital content production process.

What materials or resources do you have already that you can use to create a new post for a digital platform? Which of the strategies you have learned in this course would you apply to make the post engaging for your audience? Share your thoughts in the comments.