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Welcome to the course

In this article, we welcome you to the course and explain what to expect from the next two weeks.
© Coventry University. CC BY-NC 4.0

Over the next two weeks, we’ll explore how technology has transformed industry.

We’ll discuss the difference between traditional and digital business and introduce you to e-commerce and its different classifications. We’ll also investigate some of the contemporary issues that affect digital business and e-commerce. In particular, this week you will explore the following topics:

  • Meaning of digital business and why it is important
  • Differences between traditional commerce and e-commerce
  • How industrial revolutions have impacted business
  • Contemporary issues that affect digital business

Getting to know you

My name is Dr Mahda Garmaki. I’m a Lecturer in Business Strategy and I’ll be your lead educator on this course.

Your task

Introduce yourself below and share what inspired you to take this course.
© Coventry University. CC BY-NC 4.0
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Introduction to Digital Transformation and E-Commerce

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