Skip main navigation

New offer! Get 30% off one whole year of Unlimited learning. Subscribe for just £249.99 £174.99. New subscribers only. T&Cs apply

Find out more

Welcome to the course

Welcome to Introduction to Digital Transformation and E-Commerce
Over the next two weeks, we’ll explore how technology has transformed industry.

We’ll discuss the difference between traditional and digital business and introduce you to e-commerce and its different classifications. We’ll also investigate some of the contemporary issues that affect digital business and e-commerce. In particular, this week you will explore the following topics:

  • Meaning of digital business and why it is important
  • Differences between traditional commerce and e-commerce
  • How industrial revolutions have impacted business
  • Contemporary issues that affect digital business

Getting to know you

My name is Dr Mahda Garmaki. I’m a Lecturer in Business Strategy and I’ll be your lead educator on this course.

Your task

Introduce yourself below and share what inspired you to take this course.

© Coventry University. CC BY-NC 4.0
This article is from the free online

Introduction to Digital Transformation and E-Commerce

Created by
FutureLearn - Learning For Life

Reach your personal and professional goals

Unlock access to hundreds of expert online courses and degrees from top universities and educators to gain accredited qualifications and professional CV-building certificates.

Join over 18 million learners to launch, switch or build upon your career, all at your own pace, across a wide range of topic areas.

Start Learning now