£199.99 £139.99 for one year of Unlimited learning. Offer ends on 14 November 2022 at 23:59 (UTC). T&Cs apply

Find out more
Reactions to Steve Jobs’ Vision for Apple
Skip main navigation

Reactions to Steve Jobs’ Vision for Apple

Reactions to Steve Jobs' Vision for Apple
9.5
So you just saw a two-minute clip, the intro of Steve talking with his employees at Apple. Remember, eight weeks back at the company, September 1997, and his initial vision for where the company is today and where it could go. What are your initial reactions? What did you hear? What did you feel as he was talking? Some of the language that was very striking to me, great product, great marketing, great distribution. Those were the three things that he emphasized the company needs. He talked about getting back to basics. He used that language, back to basics, several times.
57
I’d be interested in learning more about what you heard him say, what you took away from just a very small segment of his interaction and his presentation to the employees. At this point, go to the discussion forum. Go the section on Steve Jobs’ vision at Apple and share your point of view on what you heard, what you saw as effective, what questions arose as you listened to Steve, again in a very short segment, talking about where the company is today, defining the current reality, but then also talking about where the company is going and what it needs to get there.
This article is from the free online

Inspiring and Motivating Individuals

Created by
FutureLearn - Learning For Life

Our purpose is to transform access to education.

We offer a diverse selection of courses from leading universities and cultural institutions from around the world. These are delivered one step at a time, and are accessible on mobile, tablet and desktop, so you can fit learning around your life.

We believe learning should be an enjoyable, social experience, so our courses offer the opportunity to discuss what you’re learning with others as you go, helping you make fresh discoveries and form new ideas.
You can unlock new opportunities with unlimited access to hundreds of online short courses for a year by subscribing to our Unlimited package. Build your knowledge with top universities and organisations.

Learn more about how FutureLearn is transforming access to education