Welcome to Issues in the Global Business Environment

Welcome to your first of four modules to aid your professional development. This first module is part of the Global MBA Fundamentals programme, providing you with an insight into the topics covered on the Global MBA programme. To provide you with more context, we have provided you with an outline of learning and links to the Global MBA online programme via Salford Business School.

As part of this module, you will review the learning materials and complete the learning checks as you progress.​ On completion of each module, you will have the opportunity to achieve your University of Salford: Global MBA Fundamentals e-Certificate via Future Learn.

​In an increasingly interconnected world, businesses must navigate a landscape shaped by global trends, ethical dilemmas, and corporate responsibilities. Understanding key global issues is essential for organisations aiming to remain competitive, sustainable, and socially responsible.

This session explores mega-trends; long-term, transformative shifts that influence industries and economies worldwide. These trends, ranging from technological advancements to demographic changes and environmental challenges, create both opportunities and risks for businesses.

Additionally, you will research ethics vs profit in business decisions and the growing importance of corporate social responsibility (CSR). Can businesses balance profitability with ethical considerations? How does CSR contribute to long-term success and stakeholder trust? These discussions will provide insights into how companies can navigate complex global challenges while maintaining integrity and social impact.

By the end of this session, you will have a deeper understanding of how these key global issues shape business strategy and decision-making in a rapidly evolving world.