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Thank you for joining us on this open course. We hope you have enjoyed it and feel inspired to learn more.
Thank you for joining us on this open course. We hope you have enjoyed it and feel inspired to learn more.

This is the introductory course for the Marketing Strategy program, which forms part of the online MBA in Marketing at Coventry University.

If you have enjoyed studying with us, why not sign up for the program? It is easy to apply now or register your interest to join the full degree, which leads to an internationally recognised qualification.

To find out more about the related online degrees we offer, visit the Coventry University website. If you have any questions about our courses, please contact us – we would love to hear from you.

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Strategic Marketing: Marketing Orientation and the Marketing Planning Process

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