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FutureLearn Launches Its B2B Social Campaign

FutureLearn, the leading online learning platform, has launched a B2B social campaign to support FutureLearn for Business. 

Working with Universities, Schools, Businesses and Governments, FutureLearn provides opportunities to launch courses or upskill staff and students on the platform. The marketing campaign seeks to share FutureLearn’s exciting business services to thousands of new potential partners across the world.

FutureLearn provides a personalised approach for businesses looking for partners, ensuring a totally bespoke and flexible learning solution which includes access to online learning, sector-specific Skills Academies (tailored course bundles) and bespoke learning management systems. 

Businesses – For businesses and employers

Training opportunities including CPD-accredited courses, Skills Academies (on leadership, marketing, tech, data and more) and access to real-time learning data for teams and organisations who want to close skills gaps, retain talent and improve workplace productivity. 

Government  – For Government employees and citizens

Tailored and flexible online learning on topics such as healthcare, AI, sustainability, digital skills and more to bridge skills gaps and equip both employees and citizens with future-ready skills. 

Schools – For teachers/head teachers, academies and educators

Expert teacher training and access to online courses for teachers and students to boost teacher wellbeing, transform professional development and improve student outcomes. 

Universities – For universities including leaders, VC/PVC/Deans/Head of Digital and Academics 

Risk-free, flexible affiliate partnership models and access to expert-led online courses to train staff and students for universities who want to transform their online learning strategy and reach millions of new learners.

To support these landing pages, FutureLearn have launched various paid and organic ads across LinkedIn, Instagram and Google, targeting businesses, government employees, educators and healthcare employers and professionals. 

On the campaign, FutureLearn’s Head of Campaign Marketing (B2C & B2B), Lily Farahar said, “We’re excited to showcase our business offerings to a whole new audience of potential partners. We know the value our platform and our partners’ amazing courses have brought to so many of our existing partners, allowing them to stay truly competitive by closing skills gaps. We now have an opportunity to partner with more businesses, schools, universities and governments from around the world and we can’t wait to watch our partner community grow.” 


To discover more, visit FutureLearn for Businesses, Government, Schools and Universities.

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