Introduction to Tourism and Hospitality
Gain an overview of the tourism and hospitality industry and lay the groundwork to understand its customers and challenges.
Duration
4 weeksWeekly study
3 hours
Introduction to Tourism and Hospitality
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Step into the world of tourism and hospitality management
Tourism plays an important role in many people’s lives. It can make us feel enthusiastic and fuel our desire to visit new places, experience different cultures, and establish new memories. But it’s also a vital industry to the world economy.
On this four-week course from the Universidad de Palermo, you will analyse the main characteristics of tourism, its challenges, and its transformation over the years.
By discovering the basic concepts of tourism and hospitality, you’ll be able to address the importance they have in the world economy, culture, and the environment.
Explore the motivations of tourists
Tourists are obviously key to the tourism sector so it’s vital to understand their motivations and how they spend their leisure time.
This course will guide you through understanding tourists and the important role they play in the natural, socio-economic, and cultural environments. You’ll also look at some of the negative effects of tourism such as displacement.
Delve into the challenges of the travel and tourism industry
There are many obstacles that the tourism and hospitality sector has to overcome each year. From supply and demand to seasonality and tourist flows, you’ll look at the tourism market and how to approach its typical challenges.
Discover how the sector has adapted towards sustainable tourism
On this course, you’ll learn the importance of adopting good practices in tourism and hospitality and of respecting cultural diversity, the environment, and heritage in order to create a responsible and sustainable tourism industry.
You’ll also look at the innovations and investments in the tourism sector, especially in the digital space, in order to better understand the roles each area plays in digital environments within the industry.
What topics will you cover?
- Concept and classification of tourism.
- Concept and classification of hospitality.
- Tourists: their motivations, displacement, leisure, and free time.
- Tourism as a socio-economic phenomenon.
- Tourism and economic development.
- Market: supply and demand (seasonality).
- New modalities in tourist activity.
- Digital transformation.
- Tourism and climate change.
- Sustainable heritage sites.
Learning on this course
On every step of the course you can meet other learners, share your ideas and join in with active discussions in the comments.
What will you achieve?
By the end of the course, you‘ll be able to...
- Explore and understand the complications of the tourism sector.
- Recognise the importance of the relationship between the tourist and the natural, socio-economic and cultural environment.
- Identify the characteristics of transport companies, hospitality and food services as essential members in the tourism industry in digital environments.
- Develop familiarity with the specific technical language of the sector.
- Identify the techniques, the strategies, and the policies to facilitate a sustainable tourism development.
Who is the course for?
This course is designed for anyone with an interest in the tourism and hospitality sector. It will be especially useful to university students currently studying hospitality or for any professionals in the industry.
If you want to further your knowledge, you may be interested in the following courses. They’re from the same provider and share the same learning outcomes:
Who will you learn with?
Bachelor's Degree in Tourism with orientation in Tourism Planning. Teacher.
With experience in retail sales of tourism services in the private sector and corporate travel in the public sector.
Who developed the course?
Universidad de Palermo
Universidad de Palermo is global university based in Argentina, recognised as one of the best and most innovative in Latin America.
Learning on FutureLearn
Your learning, your rules
- Courses are split into weeks, activities, and steps to help you keep track of your learning
- Learn through a mix of bite-sized videos, long- and short-form articles, audio, and practical activities
- Stay motivated by using the Progress page to keep track of your step completion and assessment scores
Join a global classroom
- Experience the power of social learning, and get inspired by an international network of learners
- Share ideas with your peers and course educators on every step of the course
- Join the conversation by reading, @ing, liking, bookmarking, and replying to comments from others
Map your progress
- As you work through the course, use notifications and the Progress page to guide your learning
- Whenever you’re ready, mark each step as complete, you’re in control
- Complete 90% of course steps and all of the assessments to earn your certificate
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