Skip main navigation

The Positioning Framework

Watch this video for an introduction to the positioning framework, that walks you through how to position your product or service.

You will learn step by step exactly how to position your product or service. In this video we introduce an easy to use framework that walks you through the process.

This article is from the free online

Create a Robust Go to Market Strategy

Created by
FutureLearn - Learning For Life

Reach your personal and professional goals

Unlock access to hundreds of expert online courses and degrees from top universities and educators to gain accredited qualifications and professional CV-building certificates.

Join over 18 million learners to launch, switch or build upon your career, all at your own pace, across a wide range of topic areas.

Start Learning now