Interview with Myriam Vijaya, Marketing Director

Watch this interview with Mrs. Myriam Vijaya, Marketing Director of Royal Savoy Lausanne who gives us insight into their 5 most effective marketing channels:

1. Website designed to generate bookings more than a beautiful vitrine

2. Emailing and Newsletters: adjust messages for corporate or leisure

3. Social Network: sell experiences and branding to the selected audience

4. SEA & SEO: Finding the keywords to position your brand at the top

5. Partnerships: shared visibility