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You and your management team

Watch Alex Cowan discuss the relationship between a product manager and the management team.

In this video, Alex talks about how to have a strong, productive interface with the management team. The input from the management team is the company’s strategy, business model, and objectives to focus on. The product manager’s output to the team is the results of managing a product. A product manager must find the balance between a company’s priority list and freedom of action. As a product manager, how would you handle the challenges of working within the priorities of the management team?

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Digital Product Management

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FutureLearn - Learning For Life

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