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User story mapping for product managers

Watch Alex Cowan discuss how product managers can benefit from User Story Mapping.

In this video, Alex talks about how product managers can use the technique of user story mapping to create solutions to the right problem. As a product manager, what are some ways in which you would complete this user story?

“As a [persona], I want to [do something] so that I can [realize a reward].”

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Digital Product Management

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