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The importance of good enough: "Cooped Up" MVPs

Watch Alex Cowan discuss learning and scaling when introducing new product ideas.

In this video, Alex talks about learning and scaling missions in introducing new products. Teams introducing a new product are on a learning mission. A scaling mission is for products that already have a market fit. Alex says that, “one thing that kills new products [is] treating them like products that already have this product-market fit.” How does that idea fit into learning versus scaling?

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Digital Product Management

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FutureLearn - Learning For Life

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