Horizons of growth
Watch Alex Cowan innovating inside the corporation, starting with the growth horizon framework.
In this video, Alex discusses the role of a product manager in the growth horizon framework, starting with horizon level 1 (H1: an existing business), then H2 (either new technology or a new business model), and moving up to H3 (both new technology and a new business model). He references an organization wanting to be a Netflix and not wanting to be a Blockbuster video. How did one of the companies follow the horizon growth framework and the other did not?
