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Why are ethics and sustainability important?

It's important that business growth does not come at the expense of ethics and sustainability. Watch Chris Hope explain more in this video.

This video emphasises the importance of considering sustainability and ethics in business growth. Consumers now expect businesses to take responsibility for their behaviour and consider environmental and social factors. Investor perspectives have also shifted, with reputation being a crucial consideration.

The video also discusses the significance of avoiding rapid team growth or excessive workloads that could lead to employee burnout. It emphasises the need for leaders to ethically manage their teams, as talented employees are increasingly selective about the organisations they work for, favouring those with strong environmental and ethical commitments.

After watching this video you should be aware that by growing in a sustainable and ethical manner, businesses can attract talented employees, maintain consumer goodwill, and have a positive impact on society.

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Growth Strategies for a New Business

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FutureLearn - Learning For Life

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