Case study: Blockbuster
This case study examines the downfall of Blockbuster, which was once a dominant video rental company. Their failure was driven by an inability to effectively measure success and adapt to …
Course: Growth Strategies for a New Business
Elements of sustainable goals: SMART
This video breaks down the elements of sustainable goals using the acronym SMART. You will learn how to set goals that are Specific, Measurable, Achievable, Relevant and Time-bound. Share your …
Case study: when offboarding goes wrong
In this case study, we will examine a fictional example of Karlson Company, a Czech company where the offboarding process went wrong, highlighting the consequences and lessons learned. Case background …
Attracting talent
This video emphasises the significance of hiring the right people to ensure an organisation’s success and foster a positive culture for employees. To attract the right talent, its important to …
Why are ethics and sustainability important?
This video emphasises the importance of considering sustainability and ethics in business growth. Consumers now expect businesses to take responsibility for their behaviour and consider environmental and social factors. Investor …
Frameworks for identifying opportunities and threats
This video introduces two useful frameworks for business planning: SWOT analysis and PESTLE analysis. The SWOT analysis assesses strengths, weaknesses, opportunities, and threats that can impact a business. On the …
Business growth explained
In this video you will learn about the concept of business growth from both profit-oriented and non-profit perspectives. Examples of successful growth are discussed, including Shopify’s rapid revenue increase due …
Case study: a company that grew too fast
Let’s look at a notable example of a company that experienced rapid growth and eventually failed as a result. Founded in 1998, Pets.com aimed to capitalise on the growing e-commerce …