The structure of the EFQM Model

WHY Why does this organisation exist? What purpose does it fulfil? Why has it chosen a particular strategy? This is about the direction of the organisation

HOW How does it intend to deliver on its Purpose and its Strategy? This is about the execution of the strategy.

WHAT What has the organisation achieved so far? What does it intend to achieve in the future? This is about the results achieved by the organisation.

If you look at the diagram of the EFQM Model above, you can see that these 3 questions are reflected by the 3 pillars of the EFQM Model:

• Direction
• Execution
• Results

Click here to see a larger image of the EFQM Model

In the next few steps we will look at the pillars in more detail. In the Downloads you can find the short version of our guide to the EFQM Model. If you would like a copy in a different language you can download it from the EFQM website. The link is shown below.